Senior Manager - Content Marketing and Social Media

Frontapp - San Francisco, CA

Full-time - Senior

San Francisco, CA

Professional, Scientific, and Technical Services

About the position

The Senior Manager, Content Marketing and Social Media at Front is responsible for leading the content and social media marketing strategy to enhance brand awareness and customer engagement. This role involves developing editorial programs, managing a team of content marketers, and collaborating with various departments to create compelling narratives that resonate with customer service leaders. The ideal candidate will unify messaging across channels while maintaining high-quality content standards.

Responsibilities

• Amplify corporate and product narratives through memorable editorial content.
• Develop a thought leadership program that positions Front as a leading voice in customer support.
• Mentor and manage a skilled team of content marketers while producing high-quality editorial content.
• Identify and onboard freelance or agency talent to support content production.
• Invest in new content formats and channels to engage the target audience.
• Grow social media presence and deepen community engagement through innovative content.
• Set, monitor, and report on benchmarks to demonstrate the impact of content programs.

Requirements

• Experience managing and developing editorial talent in a high-growth company or startup.
• Customer-first mindset with a focus on providing tangible value through content.
• Deep understanding of content, editorial, and social media best practices and trends.
• Proven experience in promoting and distributing content at scale.
• Data-driven approach to demonstrate the impact of content marketing programs.
• Collaborative leadership style with a no-ego approach.
• Organized and structured project management skills.
• Sharp writing and editing skills.

Nice-to-haves

• Experience in the customer service and/or communications software space.
• Experience in creating and building an audience for multi-channel audio and/or video content.

Benefits

• Equity in the company as part of compensation packages.