Senior Manager, Content Marketing- DAFgiving360

$87,800 - $178,900/Yr

Charles Schwab - Lone Tree, CO

Full-time - Senior

Hybrid - Lone Tree, CO

Securities, Commodity Contracts, and Other Financial Investments and Related Activities

About the position

The Senior Manager, Content Marketing at DAFgiving360 is responsible for creating and executing a comprehensive content strategy that enhances the organization's marketing efforts. This role involves collaboration with various stakeholders to ensure effective content development and integration across multiple channels, ultimately supporting DAFgiving360's strategic priorities in increasing charitable giving.

Responsibilities

• Lead assigned content marketing projects.
• Analyze the business need for content, develop a proposed content strategy, and present the strategy to key stakeholders.
• Develop, share, and continually update project plans, and manage projects from start to completion.
• Collaborate closely with cross-functional project teams on content creation, activation, amplification, and optimization.
• Produce content in various formats, including thought leadership articles, website pages, collateral, press releases, infographics, videos, calculators, presentation slides, and newsletter articles.
• Work with all stakeholders to ensure content effectiveness and integration with other marketing efforts.
• Identify and adhere to brand and editorial requirements for content projects.
• Write, edit, and proofread copy.
• Provide website mark ups for content activation and amplification.
• Perform quality assurance checks before content is activated and amplified.
• Host meetings and present content strategy to ensure client-facing teams are aware of content or campaign launches.
• Measure and report on content effectiveness and determine whether content should be renewed, revised, or retired.
• Incorporate content optimization learnings into the content development process.
• Assist with management of the content calendar, ensuring it accurately reflects all current and planned projects.
• Contribute to management of editorial guidelines for content and digital marketing projects.
• Participate in marketing team meetings and share project status updates.
• Manage vendors and ensure high-quality execution by agency staff.

Requirements

• BA or BS degree in marketing, communications, journalism, English, economics, finance, or a related subject, or equivalent work experience.
• Experience marketing donor-advised funds, philanthropic services, or financial services.
• 7+ years of financial writing and editing.

Nice-to-haves

• Passion and talent for creating compelling content.
• Ability to identify all work and opportunities involved with a content project.
• Ability to work in a fast-paced environment with firm deadlines.
• Ability to manage multiple projects with varying levels of scope and effort at one time.
• Extreme attention to detail in project management and content development.
• Experience producing content in various formats.
• Outstanding project management and presentation skills.
• Outstanding PowerPoint skills.
• Excellent organizational, interpersonal, and data-visualization skills.
• Ability to work both independently and as a strong contributor to a team.

Benefits

• Eligible for bonus or incentive based on performance.