Senior Manager-Content Marketing

$80,000 - $155,000/Yr

American Express - New York, NY

Full-time - Mid Level

New York, NY

Credit Intermediation and Related Activities

About the position

The Senior Manager of B2B Content at American Express is responsible for developing innovative, best-in-class content aimed at engaging and informing business leaders and decision makers. This role involves creating and implementing strategies to expand reach and engagement within the target audience, while collaborating with internal and external teams to produce performance-driven content. The position requires a strong editorial eye, digital publishing knowledge, and a passion for driving results in a fast-paced environment.

Responsibilities

• Develop and implement content strategies to engage business leaders and decision makers.
• Collaborate with cross-functional teams and agency partners to produce innovative content.
• Oversee content publishing on owned platforms while ensuring quality and compliance.
• Analyze customer behavior and external marketplace trends to inform content strategy.
• Drive projects forward, managing diverse priorities and tight schedules.

Requirements

• 6+ years of relevant work experience in content, publishing, and/or marketing.
• Bachelor's Degree required.
• Advanced skills in MS PowerPoint.

Nice-to-haves

• Proven ability to collaborate and build relationships across multiple cross-functional partners.
• Exceptional prowess in achieving results against tight schedules.
• Expertise in customer marketing strategies and crafting resonant content.
• Experience in organic search and audience strategies.
• Strong data-driven storytelling skills.

Benefits

• Competitive base salaries
• Bonus incentives
• 6% Company Match on retirement savings plan
• Free financial coaching and financial well-being support
• Comprehensive medical, dental, vision, life insurance, and disability benefits
• Flexible working model with hybrid, onsite or virtual arrangements
• 20+ weeks paid parental leave for all parents
• Free access to global on-site wellness centers
• Free and confidential counseling support through Healthy Minds program
• Career development and training opportunities