Senior Manager, Design Lead - Brand and Marketing

$199,100 - $227,200/Yr

Capital One - McLean, VA

Full-time - Senior

McLean, VA

Credit Intermediation and Related Activities

About the position

The Senior Manager, Design Lead - Brand and Marketing at Capital One is responsible for leading the design team in enhancing customer experiences through innovative and user-friendly interfaces. This role focuses on blending brand and user experience design to drive marketing initiatives, advocating for user needs, and fostering a collaborative environment that values diversity and creativity.

Responsibilities

• Collaborate with brand, marketing, business, product, and technology teams to uncover customer and business needs and translate them into user-friendly interfaces.
• Translate complex ideas into understandable concepts that enhance the shopping and applying experience for business customers.
• Engage in portfolio prioritization to set the strategy and roadmap for the team.
• Manage shifting priorities to provide clear direction and support early product definition.
• Advocate for the customer through human-centered design methods, including discovery, ideation, and user testing.
• Champion design-centered product enhancements grounded in research and analysis.
• Work with partners and teams across different locations.
• Connect with design community peers by learning, sharing, and teaching.
• Create and facilitate design-led workshops to engage and build alignment across different partners and teams.
• Build and lead successful teams by mentoring, coaching, and elevating others.
• Guide team members in strategy, research, alignment, analysis, design critiques, and execution tasks.
• Lead team members through career development plans to encourage talent growth.
• Navigate conflict resolution within the team and across projects and partner relationships.
• Support early product definition by facilitating discovery sessions that uncover customer pain points and opportunities.
• Demonstrate familiarity with design tools to deliver concepts and enable successful collaboration across teams.
• Evangelize the value of a systems-mindset, influencing partner adoption and making it easy to realize business impact.
• Create process and user flows, wireframes, journey maps, and interaction models, resulting in prototypes.
• Drive end-to-end product design by working with researchers to understand customer needs and interpreting information into visual forms.
• Frame problems, determine insights, and define visual designs to serve customer needs.
• Work within an established design system and contribute to internal design standards, best practices, and guidelines.
• Present visual concepts to various stakeholders and create high-fidelity design assets for development and market delivery.

Requirements

• At least 9 years of experience with user interface and user experience design.

Nice-to-haves

• Bachelor's degree or military experience.
• Advanced degree, trainings, or certifications in User Interface design.
• Comfortable working with a variety of business partners and delivering outcomes.
• Familiarity with design and prototyping tools, such as Sketch and/or Figma.
• Experience designing for cross-channel experiences.
• Experience working within an established design system.
• Experience managing a cross-functional team.

Benefits

• Comprehensive health benefits
• Financial benefits including performance-based incentives
• Inclusive workplace culture
• Opportunities for career development and growth