CVS Health - Buffalo Grove, IL
posted 4 months ago
As a Senior Manager of Digital Product Strategy at CVS Health, you will play a pivotal role in defining and designing our Super Health App, aimed at transforming the experiences of our members, patients, and customers. This position is integral to the product strategy, where you will lead the development and enhancement of digital products and services. Your responsibilities will include conducting thorough market research, collaborating with cross-functional teams, designing user experiences, and overseeing the entire product development lifecycle. You will leverage your expertise in user-centric design, agile methodologies, and market trends to ensure the success of our digital products, aligning them with customer needs and expectations. In this role, you will handle the prioritization and delivery of the digital product roadmap, which is essential for enhancing the company's brand recognition and competitive advantage within the industry. You will create technology and product roadmaps that provide visibility into risks and improvement options, fostering a proactive approach among the digital product team. Your innovative ideas will need to coexist with existing technologies and products while ensuring compliance with the company's regulatory, safety, quality, and confidentiality standards. You will execute complex analyses of both qualitative and quantitative data to influence product features and prioritization effectively. Setting targets for success will be crucial, as you will constantly review analytics, the competitive landscape, and evolving customer needs. Coordination with Marketing, Content Strategy, and PR teams will be necessary for planning and executing successful deployments and launches of new products and services. Leadership is a key aspect of this role; you will provide guidance and authorize continuous communication across functional units and stakeholder groups, establishing strong relationships with collaborators at every organizational level. Mentoring and coaching team members will be part of your responsibilities, as well as managing and approving product iterations, schedules, releases, and roadmaps to maintain speed to market and differentiation. Additionally, you will develop actionable insights related to the annual budget needed to address digital product needs, contributing to the company's overall revenue and profitability targets.