Senior Manager, Growth Marketing

Enigma Agency - New York, NY

Full-time - Mid Level

New York, NY

101-250 employees

Professional, Scientific, and Technical Services

About the position

The Senior Manager of Growth Marketing will lead the development and execution of innovative marketing strategies to drive customer acquisition and retention. This role is pivotal in enhancing brand visibility and optimizing marketing campaigns across various channels. The ideal candidate will possess a strong analytical mindset and a passion for data-driven decision-making, ensuring that marketing efforts align with overall business objectives.

Responsibilities

• Develop and implement growth marketing strategies to increase customer acquisition and retention.
• Analyze market trends and customer insights to inform marketing strategies.
• Collaborate with cross-functional teams to optimize marketing campaigns and improve customer experience.
• Manage and mentor a team of marketing professionals, providing guidance and support.
• Monitor and report on the performance of marketing initiatives, adjusting strategies as necessary.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• 5+ years of experience in growth marketing or a similar role.
• Strong analytical skills with experience in data-driven decision-making.
• Proficiency in digital marketing tools and platforms.
• Excellent communication and leadership skills.

Nice-to-haves

• Experience with SEO and SEM strategies.
• Familiarity with CRM software and marketing automation tools.
• Knowledge of social media marketing best practices.

Benefits

• Health insurance coverage
• 401k retirement plan
• Paid holidays and vacation days
• Professional development opportunities
• Flexible work hours