Georgetown University - McDonough, GA

posted 4 days ago

Full-time - Mid Level
McDonough, GA
Educational Services

About the position

The Senior Manager of Marketing Services at Georgetown University will support the Chief Commercial Officer in enhancing the University's commercial business, particularly within Athletics. This role encompasses marketing planning and activation across various domains including media, sponsorship, consumer products, ticketing, events, and data/technology. The position aims to drive revenue growth and partner activation while fostering a collaborative environment with the Athletics department and other stakeholders.

Responsibilities

  • Support annual and long-term strategic/tactical plans for University sales & marketing operations focusing on revenue growth.
  • Act as a liaison with the Athletics department to create and execute marketing plans for Men's and Women's Basketball.
  • Market and promote events to increase awareness and attendance, utilizing creativity and market analysis.
  • Advise on in-game activities and promotions for MBB/WBB to enhance attendee enjoyment and competitive advantage.
  • Work closely with the Director of Ticket Sales and Operations to maximize revenue and attendance opportunities.
  • Oversee operations of the GUHoyas.com store, including inventory management and vendor management.

Requirements

  • Bachelor's degree
  • 6-8 years of experience in a sports or entertainment marketing position
  • Some experience in an intercollegiate athletic environment is highly preferred
  • Proficiency with Excel, Access, PageMaker, and Photoshop
  • Strong written and interpersonal skills

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Disability insurance
  • Life insurance
  • Retirement savings
  • Tuition assistance
  • Work-life balance benefits
  • Employee discounts
  • Voluntary insurance options
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