Senior Manager, On-Premise Hospitality - Orange County, CA

$100,000 - $130,000/Yr

Snyder Jeff - Anaheim, CA

Full-time - Mid Level

Anaheim, CA

Professional, Scientific, and Technical Services

About the position

The Senior Manager is responsible for driving business and commercial performance across a state or multi-state field unit, developing long-term partnerships with local counterparts and distributor networks. This role involves managing a team of customer-facing Ambassadors, Advisors, and Educators to implement brand initiatives for a portfolio of spirit brands in target markets. The position requires regular communication with clients and distributors, budget management, and ensuring compliance with legal and marketing guidelines.

Responsibilities

• Enforce and monitor all legal and marketing code guidelines with direct reports.
• Hire, onboard, and develop local on-premise team, providing feedback, mentorship, and career pathing.
• Communicate regularly with client counterpart and distributor network to align on market execution approaches for local team.
• Manage financial responsibilities for local unit, including account support and T&E planning.
• Plan, track, and implement brand and portfolio engagement using performance data provided by agency and client.
• Lead key initiatives on behalf of designated team including brand/category knowledge and business skills training.
• Manage point of sale and brand portfolio programming implementation.
• Curate brand, market, competitive, and customer insights.
• Drive local team culture and highlight team successes.

Requirements

• College degree (4-year) or B.A./B.S. equivalent with focus on Communications, Marketing or Business.
• 7-9 years of experience in the spirits industry, agency experience preferred.
• Experience in a field-based role, management experience a plus.
• Distributor or broker experience is a plus.
• Proven strong customer relationship experience.
• Strong budget management skills.
• Knowledge of liquor laws, regulations, and rules.
• Deep understanding of market trends and competition activity is an asset.
• Excellent written and verbal communication skills.
• Persuasive selling and negotiation skills are required to develop and maintain strong relationships.
• Ability to work remotely and flexible hours, including nights and weekends.
• A valid driver's license and access to a vehicle.

Nice-to-haves

• Bilingual (English and Spanish-speaking) is a plus.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401k with match
• PTO time
• Bonus potential
• Incentive opportunities