Senior Manager, Product Marketing

Vanguard - Charlotte, NC

Full-time - Senior

Hybrid - Charlotte, NC

Funds, Trusts, and Other Financial Vehicles

About the position

Our mission starts with you! More than 45 years ago, Vanguard founder John C. Bogle transformed the industry when he built an investment management firm owned by its clients. A simple but revolutionary idea that a mutual fund company should be managed in the sole interest of its funds' investors. Rather than being publicly traded or owned by a small group of individuals, The Vanguard Group, Inc., is owned by its U.S.-domiciled funds and ETFs. Those funds, in turn, are owned by their investors. This unique mutual structure aligns our interests with those of our investors and drives the culture, philosophy and policies throughout Vanguard worldwide. As a result, Canadian investors benefit from Vanguard's low costs, client focus, stability and experience. In this role you will lead Product Marketing teams charged with multi-year marketing plans, applying deep expertise and product market knowledge. Your teams will support building out deep product ecosystem for existing and new products.

Responsibilities

• Leads the product marketing strategy for the respective area of the business.
• Mentors and coaches crew to ensure they develop and maintain a broad knowledge and awareness of the product marketing industry forces, competition, and trends.
• Leads specialists and managers to provide insight on best practices and assist team with obstacles.
• Communicates with stakeholders, leaders, team members, management, and department partners to ensure that requirements and priorities are understood.
• Drives the development of a continuous feedback loop to gather input from sales, client services, and other partners regarding business needs.
• Leads the development of marketing tracking methodology to set parameters of success based on relevant data, analytics, and desired results.
• Ensures all steps are taken to mitigate risk and maintains control, compliance, audit, and legal requirements in marketing plans.
• Manages business processes and functions to ensure business objectives are met while ensuring compliance with applicable rules and regulations.
• Participates in special projects and performs other duties as assigned.

Requirements

• Minimum eight years related work experience, five years of marketing experience.
• Broad knowledge of Vanguard's investment product line-up and an understanding of the overall investment markets.
• Experience working with advisors and sales.
• Proven investment product marketing expertise.
• Undergraduate degree in Finance or equivalent experience required.
• Graduate degree preferred.
• CFA preferred.

Benefits

• Hybrid working model designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection.