Senior Manager, Product Marketing

$180,000 - $220,000/Yr

Observe.Ai - Redwood City, CA

posted about 2 months ago

Full-time - Senior
Redwood City, CA
Administrative and Support Services

About the position

The Senior Manager, Product Marketing at Observe.AI is responsible for driving product messaging, go-to-market strategies, and sales enablement to enhance customer engagement and revenue growth. This role involves collaborating with various teams to ensure successful product launches and leveraging customer insights to inform marketing strategies within the contact center and AI space.

Responsibilities

  • Develop differentiated positioning, messaging, and value proposition within the contact center and gen AI space.
  • Work cross-functionally on strategic planning and execution of go-to-market initiatives to drive product adoption and revenue growth.
  • Collaborate with sales and customer success teams to create compelling sales tools and collateral that effectively communicate product features and benefits.
  • Plan and execute product launches in coordination with various go-to-market teams to ensure successful enablement and customer adoption.
  • Conduct customer and market research to gain insights into customer needs and feedback, guiding marketing strategies.

Requirements

  • Strong analytical skills with experience in data-driven marketing.
  • Experience with product launch and go-to-market strategies.
  • Strong understanding of SaaS business models and the B2B technology market.
  • Contact center AI experience is a plus.
  • Strong project management and organization skills.
  • Proven ability to create differentiated positioning, messaging, and customer-facing content.

Benefits

  • Competitive compensation including equity
  • Excellent medical, dental, and vision insurance options
  • Flexible time off
  • 12 Company holidays + Winter Break and up to 14 weeks of parental leave
  • 401K plan
  • Quarterly Lifestyle Spend
  • Monthly Mobile + Internet Stipend
  • Pre-tax Commuter Benefits
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