Senior Manager Product Marketing

$120,000 - $243,000/Yr

Verizon Communications - Irving, TX

Part-time - Mid Level

Remote - Irving, TX

Telecommunications

About the position

The Senior Manager of Product Marketing at Verizon is responsible for developing and executing marketing strategies for the Advanced Communication solutions within the Verizon Business Group. This role involves leveraging market data and customer insights to create effective launch strategies for products, collaborating with various teams to define product value propositions, and ensuring alignment with business objectives. The position requires a strategic thinker with a focus on execution and collaboration across multiple functions.

Responsibilities

• Develop the marketing strategy and execution plan for Advanced Communication solutions.
• Leverage market data and customer analytics to inform product launch strategies.
• Serve as the product and portfolio Chief Marketing Officer (CMO) working with product management.
• Collaborate with product, segment marketing, sales, and solutions architects to develop product value propositions.
• Define key performance indicators (KPIs) and objectives and key results (OKRs) for product success.

Requirements

• Bachelor's degree or four or more years of work experience.
• Six or more years of relevant work experience in B2B marketing programs.
• Experience in sales enablement creation and execution.
• Proven ability in marketing and value proposition creation.
• Experience in market research analysis and data-driven decision making.

Nice-to-haves

• A Master's degree.
• Experience in strategic consulting with a focus on business development and marketing.
• Ability to work closely with multiple cross-functional organizations.
• Strong project management and analytical skills.
• Knowledge of Unified Communications and/or Contact Center technology.

Benefits

• Parental leave
• Paid time off
• Tuition assistance
• 401(k)
• Remote work