Senior Manager Security Product Marketing

$120,000 - $243,000/Yr

Verizon Communications - Irving, TX

Full-time - Mid Level

Remote - Irving, TX

Telecommunications

About the position

The position involves leading the marketing strategy, design, and execution plan for Verizon Business Group's Security products and solutions. The role requires collaboration with various teams to develop product value propositions and market differentiation, leveraging market data and customer insights to drive growth and nurture existing products.

Responsibilities

• Develop and execute marketing strategy for Verizon Business Group's Security products and solutions.
• Leverage market data and customer analytics to create launch strategies for new products.
• Collaborate with product management to develop business cases and key performance indicators (KPIs).
• Work with sales and solution architects to create product value propositions and customer benefits.
• Design channel and digital activation strategies for product marketing.

Requirements

• Six or more years of relevant experience in product marketing or related fields.
• Experience in sales enablement creation and execution.
• Demonstrated experience in thought leadership, demand generation, and innovative sales tactics.
• Strong project management and analytical skills.

Nice-to-haves

• A Master's degree in a relevant field.
• Experience in market research analysis.
• Prior experience in marketing or product management with zero trust security technology.
• Experience in strategic consulting with a business development focus.

Benefits

• Health and wellness benefits
• Short term incentives
• 401(k) Savings Plan
• Stock incentive programs
• Paid time off
• Parental leave
• Adoption assistance
• Tuition assistance