Capital One - McLean, VA

posted about 2 months ago

Full-time - Mid Level
Remote - McLean, VA
Credit Intermediation and Related Activities

About the position

This is your opportunity to join the Digital Marketing Growth team on Capital One's fast-growing consumer app, Capital One Shopping. We're focused on scaling our products to millions of customers and refining the experience to create a product that customers can't live without. We are looking for a Senior Manager, SEO to join our Capital One Shopping Digital Marketing team and help advance our Search Engine Optimization (SEO) marketing strategy. You will have the opportunity to help formulate industry-leading strategies and drive an agenda across the evolving landscape of search marketing to help create explosive growth in an ascending business of Capital One. As a Senior Manager, SEO, you will design and execute a growth agenda within search engine optimization (SEO). You will need to understand the landscape of SEO and formulate a perspective on where it is headed to keep the team on the forefront of the space. You will be a fungible teammate who can tackle a variety of projects outside of your direct sphere of ownership where needed. Partnering with internal and external teams will be crucial to develop product and creative roadmaps to enhance reach and conversion. In this role, you will be responsible for strategic leadership, developing business strategies that will drive growth, profitability, and competitive success for Capital One in the face of shifting consumer and regulatory behavior. You will have an ownership mindset, potentially with P&L accountability for a business segment, and will engage in strategic planning with a 1-6 month horizon. Leadership is key, as you may manage and develop a team, coaching and mentoring associates throughout the organization with a goal of developing and retaining talent at Capital One. You will also lead direct to consumer marketing efforts for select products, build targeted insights to inform the design and development of new customer experiences, and drive improvements in credit performance by connecting drivers of future consumer credit trends to historical behavior.

Responsibilities

  • Design and execute a growth agenda within search engine optimization (SEO)
  • Understand the landscape of search engine optimization (SEO) and formulate a perspective on where it is headed
  • Be a fungible teammate who can tackle on a variety of projects outside of their direct sphere of ownership
  • Partner with internal and external teams to develop product and creative roadmaps to enhance reach and conversion
  • Develop business strategies that will drive growth, profitability, and competitive success for Capital One
  • Have an ownership mindset, and potentially P&L accountability for a business segment
  • Manage and develop a team, coaching and mentoring associates throughout the organization
  • Develop and implement new product and pricing strategies for various lending products
  • Lead direct to consumer marketing efforts for select products
  • Build targeted insights to inform the design and development of new customer experiences
  • Drive step-change improvements in credit performance by connecting drivers of future consumer credit trends to historical behavior
  • Coordinate across the line of business to manage and sequence delivery of business intent
  • Work closely with colleagues across Capital One including IT, Sales, Operations, Finance and others to drive improvement in quality, volume, service, and profitability
  • Make decisions and solve problems based on analytics
  • Display strong business judgment, leadership and integrity
  • Build and leverage the capabilities of a high-performing team
  • Communicate effectively with impeccable written and oral communication skills
  • Focus on achieving both short and long term goals
  • Thrive in a fast-paced, entrepreneurial and dynamic environment

Requirements

  • Bachelor's Degree or Military experience
  • At least 3 years of experience in Search Engine Optimization (SEO)

Nice-to-haves

  • Master's Degree
  • 4+ years of experience in Search Engine Optimization (SEO)
  • 2+ years of experience in project management
  • 1+ year of experience in product development

Benefits

  • Comprehensive health benefits
  • Financial benefits
  • Inclusive benefits that support total well-being
  • Performance-based incentive compensation including cash bonuses and/or long-term incentives
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