Senior Marketing Event Manager

$65,800 - $118,900/Yr

S&P Global - New York, NY

posted 2 months ago

Full-time - Mid Level
New York, NY
10,001+ employees
Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

As the Senior Marketing Event Manager at S&P Global, you will play a pivotal role in shaping the company's commercial and marketing strategy through the execution of in-person events. This position is crucial for supporting demand generation, retention, and enhancing brand recognition. You will be responsible for leading the entire lifecycle of event management, from conceptualization to execution and measurement. This includes organizing a variety of events such as executive round tables, partner/customer sponsorships, and large-scale trade shows and conferences, all aimed at building a robust sales pipeline and driving brand awareness. Your primary responsibilities will include managing all logistics associated with planning and hosting in-person events. This entails project management from start to finish, which covers strategic engagement, theme development, logistical planning, guest coordination, and pre/post-event communication strategies. You will also be tasked with tracking costs and managing budgets effectively. Collaboration is key in this role, as you will work closely with internal teams to support team meetings and other internal initiatives. Additionally, you will oversee the swag strategy, ensuring that memorable and valuable takeaways are provided at events, as well as managing onboarding kits and branded inventory for internal needs. Success in this role requires a high level of initiative, organization, and the ability to think strategically while also being hands-on. You will need to communicate clearly and negotiate effectively with various internal and external stakeholders, demonstrating strong attention to detail in project planning and vendor management. A balanced knowledge of event management and general marketing campaign principles is essential, as you will be working with a diverse range of stakeholders to execute top-notch events that align with the Mastermind brand and vision.

Responsibilities

  • Conceptualize, develop, and plan in-person and webinar experiences that reflect the Mastermind brand and vision.
  • Manage resources, external support agencies, and contractors to host high-quality events.
  • Negotiate contracts with vendors and business partners with support from Mastermind Legal and Commercial team leadership.
  • Work with Commercial, Marketing, and other internal stakeholders to set goals, define metrics, and ensure these align with Mastermind business goals.
  • Staff events and assist with set-up/tear down, with approximately 20 to 25% travel required, including nights and weekends.
  • Own and manage swag strategy and inventory ordering to support commercial and internal needs.
  • Collaborate and engage with key stakeholders, teams, and leadership to execute and deliver on the overall event strategy.

Requirements

  • Minimum of five years of experience working in B2B event planning within a marketing team, especially large trade events.
  • Understanding of general marketing campaign principles and technologies.
  • Experience with budgeting and managing large scale events.
  • Highly organized with strong planning and project management skills, able to build timelines and identify dependencies.
  • Excellent communication and interpersonal skills, with proficiency in networking, negotiation, and persuasion.
  • Ability to thrive in a fast-paced environment while managing multiple tasks and collaborating across teams.
  • Experience working in an automotive retail software company is preferred.
  • Familiarity with Salesforce and Marketo is desired.
  • Experience with digital event solutions and managing webinars on platforms such as Cvent, Zoom, or Filo is desired.

Nice-to-haves

  • Experience in the automotive industry is a plus.
  • Familiarity with event management software and tools.

Benefits

  • Health care coverage designed for the mind and body.
  • Generous time off to keep you energized.
  • Access to resources for continuous learning and career growth.
  • Competitive pay and retirement planning options.
  • Family-friendly perks and benefits for partners and children.
  • Retail discounts and referral incentive awards.
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