S&P Global
posted about 2 months ago
As the Senior Marketing Event Manager at automotiveMastermind, you will play a pivotal role in shaping the company's commercial and marketing strategy through the execution of in-person events. This position is responsible for leading the development, implementation, execution, and measurement of various events that are crucial for demand generation, retention, and brand recognition. You will manage events of all types and sizes, from executive round tables and partner/customer sponsorships to large-scale trade shows and conferences, all aimed at building the sales pipeline and enhancing brand awareness. Your primary responsibilities will include overseeing all logistics involved in planning and hosting in-person events. This encompasses everything from strategic engagement and theme conceptualization to planning logistics, coordinating guests, and developing pre/post-event communication plans. You will also be tasked with tracking costs and managing budgets effectively. Collaboration is key in this role, as you will work closely with internal teams to support team meetings and internal initiatives as needed. Additionally, you will be responsible for the swag strategy, ensuring that memorable and valuable takeaways are provided at events, as well as supporting internal needs with onboarding kits, meeting materials, and branded inventory. Success in this role requires a high level of initiative, organization, and the ability to think strategically while also being a doer. You will need to work collaboratively across various internal teams and with executive leadership. A balanced knowledge of event management and general marketing campaign principles is essential, as you will be interacting with numerous internal and external stakeholders. Clear communication, negotiation skills, and strong attention to detail in project planning are crucial, along with a solid background in vendor management to execute top-notch events.