Inkitt.Com - San Francisco, CA

posted about 2 months ago

Full-time - Mid Level
San Francisco, CA

About the position

The Growth Team at Inkitt is seeking a dynamic marketing leader to spearhead innovative marketing campaigns that drive brand awareness and achieve business objectives. This role involves leveraging data-driven insights to optimize marketing strategies and enhance user experience, while staying attuned to entertainment trends and consumer preferences.

Responsibilities

  • Lead and develop buzz-worthy marketing campaigns to drive awareness and impact business goals.
  • Test innovative go-to-market strategies targeted to key consumers.
  • Set the marketing mix to support campaigns including events, influencers, social media, and CRM.
  • Establish campaign KPIs and analyze performance to drive improvements.
  • Evaluate the competitive landscape of the entertainment category.
  • Collaborate with product and engineering teams to enhance user experience.

Requirements

  • Direct experience developing 360 marketing campaigns.
  • Experience making data-driven marketing decisions to optimize campaigns.
  • Strong communication and organizational skills.
  • Ability to thrive under tight timelines and pivot as needed.
  • Creative mindset with a strong eye for visual design.
  • In-depth understanding of consumer affinities across various entertainment sectors.

Nice-to-haves

  • Autonomous and solution-oriented mindset.
  • Quick to action and high functioning work ethic.
  • Desire for exponential career growth.
  • Passion for building a generational AI x Entertainment company.

Benefits

  • 401k plan for future savings.
  • Health benefits including medical, dental, and vision coverage.
  • Professional coaching for all employees.
  • Team-building events, including an annual trip to Tulum.
  • Unlimited access to Galatea app and Galatea TV app.
  • Unlimited budget for self-development books.
  • Charity donation of choice at one year anniversary.
  • Free lunch in the office every day.
  • Class Pass membership for US-based employees and gym access for Berlin employees.
  • Dog/cat friendly offices in Berlin and San Francisco.
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