Senior Marketing Operations Manager

$120,000 - $135,000/Yr

Commure + Athelas - Mountain View, CA

Full-time - Mid Level

Mountain View, CA

About the position

The Senior Marketing Operations Manager at Commure + Athelas is responsible for managing and optimizing the marketing technology stack, enhancing lead journeys, and improving prospect interactions throughout the sales lifecycle. This role requires a high level of technical and analytical skills, as the manager will collaborate closely with marketing, sales, and operations teams to develop effective marketing systems and processes that drive business growth.

Responsibilities

• Manage and optimize the marketing technology stack including Marketo, Salesforce, SproutSocial, Wordpress, and Google.
• Build a deep understanding of customer journeys and provide data-driven recommendations to the marketing team.
• Develop and maintain a robust lead scoring and routing engine to optimize lead distribution.
• Partner with operations teams to plan, execute, and measure marketing campaigns, creating scalable processes for increased marketing activity.
• Establish metrics and reporting frameworks to assess marketing ROI and guide future investment decisions.

Requirements

• 5+ years of relevant experience in Marketing Operations, Central or Revenue Operations, or a similar field.
• High proficiency in Marketo and Salesforce.
• Advanced understanding of marketing attribution methodologies and ability to align reporting to decision-making.
• Experience building and implementing effective performance management systems.

Nice-to-haves

• Experience in working at fast-growing SaaS companies.
• Enthusiastic individuals who can identify with the company's cultural norms.

Benefits

• Unlimited PTO
• Medical insurance
• Dental insurance
• Vision insurance
• Excellent maternity and paternity paid time off