Temple University Health System - Philadelphia, PA
posted 4 days ago
Full-time - Mid Level
Philadelphia, PA
5,001-10,000 employees
Ambulatory Health Care Services
About the position
The Senior Marketing Specialist - Donor Engagement plays a crucial role in enhancing engagement with Temple Health's philanthropic community. This position is responsible for creating and managing strategic digital content initiatives aimed at driving donor engagement and fostering long-term relationships with both existing and prospective donors. The specialist will collaborate closely with the External Relations team to align content strategies with Temple Health's philanthropic goals, while implementing digital initiatives in partnership with the digital marketing team.
Responsibilities
- Create and manage strategic digital content initiatives to drive donor engagement.
- Foster long-term relationships with existing and prospective donors.
- Collaborate with the External Relations team to align content strategies with philanthropic goals.
- Implement digital initiatives in collaboration with the digital marketing team.
Requirements
- Bachelor's Degree in Marketing, Communications, or a related field.
- 4 years of experience in content management, donor engagement, or marketing, preferably in a non-profit, hospital, higher education, or philanthropic environment.
- Proven ability to create and manage content that engages and retains donors or similar audiences.
- Strong project management skills with the ability to handle multiple initiatives simultaneously while meeting deadlines.
- Excellent written and verbal communication skills with an emphasis on creating impactful, donor-centric messaging.
- Proficiency in working with digital marketing teams and tools, such as Adobe CJA, Marketo, and social media platforms.
Nice-to-haves
- Experience in donor relations, philanthropy, or fundraising.
