Nebo Agency - Atlanta, GA

posted 30 days ago

Full-time - Mid Level
Remote - Atlanta, GA
Professional, Scientific, and Technical Services

About the position

As a Senior Paid Media Manager at Nebo, you will be at the forefront of innovative, buyer journey-focused paid media campaigns. This role is designed for a talented and experienced individual who thrives in a dynamic environment and is passionate about leading a team of paid media specialists. You will work closely with the director of paid media to manage the team and develop overarching paid media strategies for a diverse range of clients. Your hands-on experience in managing various types of paid media campaigns, including paid search, paid social, display, and retargeting, will be crucial in driving successful outcomes for our clients. In this position, you will act as a subject matter expert in paid media, developing, executing, managing, and reporting on strategies that align with client goals. You will lead strategic planning sessions and team meetings, ensuring that all deliverables meet high standards. Your role will also involve assisting in new business efforts and sales pitches, as well as creating educational initiatives for the paid media team, such as developing internal resources and training sessions. Staying updated on new and emerging industry trends, technologies, and platform advancements will be essential to maintain a competitive edge. Regular one-on-one meetings with team members will allow you to provide guidance and performance feedback, fostering a culture of growth and development. Collaboration with vendors and agency partners will be key in developing integrated digital marketing strategies alongside other departments and client teams. If you are looking for a role that combines strategic thinking with hands-on campaign management, while also allowing you to nurture a team of driven individuals, this position is perfect for you.

Responsibilities

  • Act as a Paid Media subject matter expert
  • Develop, execute, manage and report on paid media strategies that support client goals
  • Lead strategic planning sessions and team meetings
  • Review deliverables and provide feedback to other team members
  • Assist in new business efforts and sales pitches
  • Help create and execute educational initiatives for the paid media team such as developing internal resources and training sessions
  • Stay on top of new and emerging industry trends, technologies, and platform advancements
  • Conduct regular one-on-one meetings with other members of the paid media team to provide guidance and performance feedback
  • Work with vendors and agency partners
  • Help develop integrated digital marketing strategies in collaboration with other departments and client teams

Requirements

  • At least 3 years experience in paid media
  • Experience managing large budgets and campaigns across multiple digital advertising channels including paid search, paid social, display, retargeting, video, etc.
  • A deep understanding of digital marketing tactics across channels including SEO, social, email, PR etc.
  • Experience with programmatic platforms and media buys
  • Google Analytics, Adobe Analytics, and Google Tag Manager experience
  • Working knowledge of bid management and ad serving platforms
  • Strong written and verbal communications skills
  • Excellent research and analytical skills
  • Strong Excel skills
  • Ability to meet deadlines under pressure
  • Ability to multitask and thrive in a fast-paced environment
  • Excellent time management

Nice-to-haves

  • Love of dogs
  • Interest in beer
  • Enjoyment of unlimited PTO

Benefits

  • Hybrid in-office/remote work or fully remote work options
  • Unlimited PTO
  • Free attendance to local marketing events
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