Senior Product Analyst

Truist Financial - Charlotte, NC

Part-time,Full-time - Mid Level

Charlotte, NC

Credit Intermediation and Related Activities

About the position

At Truist, our Personalization team is focused on strategic design and delivery of personalized client experiences, seamlessly connected across channels and touchpoints. By leveraging data and insights, we can anticipate our clients' needs, providing personalized service and message content that is contextually appropriate and timely. Through personalization, we can transform all client interactions. The Senior Product Analyst will be a member of the Product Management team. This role will be focused on analyzing the performance of AEP (Adobe Experience Platform) and AJO (Adobe Journey Optimizer) capabilities to help optimize platform-enabled client engagement and platform features. The Product Analyst must be knowledgeable of the platform applications, services, and the underlying data leveraged by the platform. This individual will partner with product management to identify opportunities to enhance platform capabilities based on performance results. This role will also lead the capture and tracking of key platform performance metrics to be shared with our partners and stakeholders and may be expected to lead projects supporting the organization. This position is a highly visible role with the organization and works closely with the product, channels, and marketing teams.

Responsibilities

• Identify platform trends and insights by assessing platform performance trends, business/service models, and underlying enablers that meet core business needs.
• Lead fact-driven analysis of enabled capabilities, developing points of view and actionable recommendations that influence the design and flow of platform enabled client experiences.
• Benchmark Truist platform capabilities to identify areas of opportunity and best practice for concept testing, prototyping and/or development.
• Lead research to support product findings and issue remediation.
• Synthesize insights in a meaningful way to share with a cross-section of stakeholders and other partners throughout the organization.
• Coordinate research with analysts across the organization to develop a strong understanding of platform insights and communicate findings.
• Analyze, define, and communicate reporting requirements to cross-functional teams during the software development lifecycle.
• Support the development of product roadmaps providing input that reflects client needs/gaps and teammate needs/gaps, as well as foundational technology capabilities and other platform enablers.

Requirements

• Bachelors' degree in business, engineering, design, or technology field; or related field or equivalent combination of education and professional experience
• Three or more years of banking, financial services, digital, or other relevant work experience
• Two or more years of product, analysis, technology, and/or design experience
• Comfortable managing concurrent projects in a fast-based, results-driven environment
• Comfortable with ambiguity, leading work autonomously, and making independent decisions
• Well-developed verbal and written communication skills
• Well-developed analytical, decision-making, and problem-solving skills
• Solid understanding of trends in technology and in the financial services industry
• Ability to learn and translate technically complex concepts into business friendly terminology
• Considerable tact, diplomacy, and people skills
• Demonstrated proficiency in basic computer applications, such as Microsoft Office software products, to analyze and communicate complex information to business leadership

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Life insurance
• Disability insurance
• Accidental death and dismemberment insurance
• Tax-preferred savings accounts
• 401k plan
• Vacation days
• Sick days
• Paid holidays
• Defined benefit pension plan (depending on position and division)
• Restricted stock units (depending on position and division)
• Deferred compensation plan (depending on position and division)