Senior Product Manager, Consumer Marketing

$175,000 - $191,000/Yr

Collegium Pharmaceutical - Stoughton, MA

Full-time - Mid Level

Stoughton, MA

Chemical Manufacturing

About the position

The Senior Product Manager at Collegium Pharmaceutical is responsible for developing and managing integrated consumer promotional campaigns aimed at driving brand growth and performance. This role involves collaboration with various cross-functional teams to ensure alignment with strategic initiatives and effective execution of marketing tactics across multiple channels.

Responsibilities

• Manage the development, approval, and execution of consumer marketing campaigns and educational materials across digital, print, and point of care channels.
• Utilize market landscape and brand positioning insights to inform data-driven decisions on strategy and execution.
• Collaborate with market research to gather patient and caregiver insights that enhance their journey.
• Oversee the consumer marketing budget and develop scopes of work with vendor partners.
• Maintain vendor/agency partnerships to ensure effective execution, measurement, and optimization of marketing tactics.
• Support annual brand planning and long-range planning efforts.
• Demonstrate Collegium's Core Values consistently and be accountable for team goals.
• Communicate effectively to influence stakeholders using facts and logical approaches.
• Continuously improve processes and solve routine problems with innovative solutions.
• Deepen technical skills in the area of expertise and demonstrate significant independence.

Requirements

• Bachelor's degree required; Master's degree preferred.
• 6-8 years of related experience required.
• Minimum of 3 years of experience in Pharmaceutical/Life Sciences consumer marketing required.
• Experience in the ADHD market preferred.
• Proficiency with Microsoft Office (Excel, Outlook, PowerPoint, Word) required.

Benefits

• Competitive salary range of $175,000-$191,000 USD.
• Equal opportunity employer with a commitment to diversity and inclusion.