Senior Product Manager, Event Technology & Insights

Salesforce - San Francisco, CA

Full-time - Senior

San Francisco, CA

Publishing Industries

About the position

Salesforce is seeking a Senior Product Manager for In Person Events within the Event Technology & Insights team. This role is pivotal in delivering exceptional in-person experiences through effective product execution and deployment, utilizing scrum-agile methodologies. The team is responsible for enhancing Salesforce's global brand activations, which include a robust portfolio of events and content marketing initiatives. The Senior Product Manager will oversee the entire lifecycle of in-person events, from awareness and consideration to registration, preparation, on-site engagement, and the post-event journey. This includes managing large-scale industry-leading customer events such as Dreamforce, Connections, and TrailblazerDX, as well as regional events like World Tour. The Senior Product Manager will drive the broader digital technology roadmap for In Person Engagement features, ensuring that Salesforce's needs are met through effective vendor management and collaboration. This role requires strong stakeholder engagement, maintaining a product roadmap, and influencing product leadership. The successful candidate will be responsible for providing regular updates to leadership, fostering timely decision-making across a broad network of stakeholders, and collaborating with various teams to coordinate the delivery of complex, multi-year initiatives. The position also requires flexibility in work hours to accommodate collaboration with global partners and stakeholders. In this role, the Senior Product Manager will be expected to communicate effectively with both business and technical audiences, presenting strategies and roadmaps to senior executives. The ideal candidate will have a passion for data-driven decision-making, a strong professional image, and the ability to work independently as well as part of a collaborative team. This position offers an exciting opportunity to influence the future of event technology at Salesforce and enhance customer engagement through innovative solutions.

Responsibilities

• Drive the broader digital technology roadmap at Salesforce for In Person Engagement features, including Salesforce on Salesforce and vendor review, selection, and oversight.
• Lead relationships with our vendors incorporating their innovations into our own product and operational roadmaps while influencing their product roadmaps based on Salesforce's needs.
• Provide regular updates to leadership, escalating items when needed but with presence and relationships to identify and resolve most issues independently.
• Knowledgeably and successfully present our strategy, roadmap, and current progress/actions to senior executive audiences inside and (as approved with PR) outside the company.
• Foster, facilitate, and furnish timely decision-making across a broad network of stakeholders, delivery partners, and operational teams.
• Quickly adopt awareness and demonstrate understanding of policies, processes, and programs with discernment of the different pressure-points for each.
• Collaborate with security, architecture, engineering, quality, support, experience, program, and infrastructure partners in coordinating the delivery of complex, multi-year initiatives.
• Represent and lead diverse delivery functions in program/project core team and executive meetings.
• Collaborate with partners and stakeholders to build shared understanding on product vision and to gain alignment on roadmap and solution strategy.

Requirements

• Minimum of 8 years of product management experience.
• B.A., B.Sc. or equivalent.
• Deep experience in consumer experience, marketing, and digital engagement technologies.
• Proven ability to lead vendor analysis and evaluations, maintain ongoing vendor relationships and influence vendor roadmaps.
• Proven experience in leading third-party vendor roadmap engagements.
• Passion for data-driven and metrics-driven decisions.
• Familiar and comfortable with agile/scrum development methodologies and hands-on experience with it.
• Able to communicate with business as well as technical audiences, writing clear and concise documentation, user stories, and possessing excellent written and spoken communication skills.
• Function independently and as part of a team in a fast-paced environment, conveying a strong professional image, exhibiting interest and a positive attitude toward all assigned work, and striving for continuous improvement.
• Impressive presentation skills and experience communicating and convincing audiences from analysts to C-suite.

Nice-to-haves

• A sense of humor, and grace under pressure.
• Domain expertise in event technology.
• Background in technology consulting.
• Experience in professional services roles/engagements.
• Agile/Scrum certifications.