Senior Product Manager, Growth

$150,000 - $170,000/Yr

Constrafor - New York, NY

Full-time - Mid Level

New York, NY

About the position

The Senior Product Manager, Growth at Constrafor is responsible for driving growth and enhancing conversion rates for the company's embedded finance product within its SaaS platform. This role involves collaborating across various functions to execute product strategies, focusing on optimizing user experiences and improving key performance metrics. The position offers a unique opportunity to lead product innovation in the construction industry, requiring a strategic thinker with a strong background in hyper-growth tech startups.

Responsibilities

• Enhance user flows, customer journeys, and onboarding processes to maximize conversion rates for the Early Pay Program (EPP).
• Develop and maintain KPI dashboards focusing on subcontractor conversion metrics to measure the effectiveness of product initiatives.
• Identify opportunities for new product features and adjacent products that add value to the construction industry.
• Work closely with engineering, design, marketing, credit, and sales teams to deliver innovative, customer-centric solutions.
• Implement the product strategy aligned with growth objectives, emphasizing improving conversion rates.
• Conduct market research to understand customer needs, industry trends, and competitive positioning, informing product development and optimizing conversion funnels.
• Contribute to the product roadmap, prioritizing features and enhancements that drive EPP participation and user engagement.
• Advocate for a user-centered design approach to ensure a seamless and engaging user experience that fosters conversions.
• Identify strategies for customer acquisition, engagement, and retention that directly impact conversion metrics, contributing to revenue growth and user adoption.

Requirements

• 3+ years of product management experience, with a proven track record in driving growth and managing product lifecycles.
• Experience with Conversion Rate Optimization (CRO) and data-driven decision-making.
• Experience in a high-growth startup environment is preferred.
• Strong analytical and problem-solving skills, with the ability to make informed, data-driven decisions.
• Excellent communication and presentation skills, capable of clearly articulating product strategies and priorities.
• Understanding of finance products, including payments, lending, and financial infrastructure.
• Bachelor's degree in a related field.

Nice-to-haves

• Experience working with SMBs and B2B products is highly preferred.

Benefits

• Competitive Salary: $150,000-170,000
• Equity Ownership: Opportunity for equity ownership in Constrafor
• Hybrid Work Schedule: M-W at our beautiful Hudson Yards office
• Comprehensive Benefits: Medical, dental, and vision insurance for you and your dependents
• Generous PTO: Generous paid time off plan
• Innovative Culture: A collaborative and innovative work environment that values your input
• Impactful Work: Opportunity to make a significant impact in a growing tech company