Warnermedia - New York, NY

posted 21 days ago

Full-time - Mid Level
New York, NY
Professional, Scientific, and Technical Services

About the position

The Senior Product Manager for CNN's Revenue and Growth Product team will focus on developing new direct-to-consumer subscription products and enhancing features to grow the registered user audience. This role involves collaboration with engineering, product design, analytics, and marketing teams to create user experiences that drive customer acquisition and engagement, contributing to CNN's digital revenue growth strategy.

Responsibilities

  • Help develop the subscription product roadmap for the Revenue and Growth product team.
  • Partner with stakeholders to identify growth opportunities based on user needs and company goals, translating opportunities into clear, prioritized, actionable product requirements.
  • Create user stories, manage a backlog, and work closely with the engineering team to ensure understanding of product requirements and continuous feature launches.
  • Support product discovery and experimentation, guiding the A/B and multivariate testing roadmap and aligning cross-functional teams on experimentation goals.
  • Use qualitative and quantitative data to understand user engagement, pain points, and inform product strategy.
  • Partner with data and analytics teams to define, report on, and manage KPIs for customer growth, engagement, and monetization.
  • Communicate product roadmap, rationale for product decisions, and progress on product initiatives with stakeholders.

Requirements

  • 4+ years of experience in product management at consumer-focused companies, preferably with direct-to-consumer subscription experience.
  • Extensive experience with product management best practices including identifying customer needs, hypothesis-driven roadmaps, prototyping, A/B testing, and user-centered design.
  • Experience with the full product lifecycle, from initial concept and product discovery to launch and optimization.
  • Experience using data and user research to inform product strategies.
  • Track record of working closely with diverse stakeholders to implement complex initiatives.
  • Excellent interpersonal, written, and verbal communication skills.

Benefits

  • Health insurance coverage
  • Employee wellness program
  • Life and disability insurance
  • Retirement savings plan
  • Paid holidays
  • Sick time
  • Vacation
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