Senior Product Manager

Treace One, L.P. - Ponte Vedra Beach, FL

Full-time - Senior

Ponte Vedra Beach, FL

About the position

The Senior Product Manager at Treace is responsible for overseeing all marketing aspects of the company's products throughout their life cycles. This role involves strategic planning and tactical execution to achieve growth objectives, focusing on innovative product development and maintaining strong relationships with key opinion leaders in the foot and ankle surgery field. The position also influences research and development priorities and requires a keen ability to analyze market trends and customer needs.

Responsibilities

• Develops comprehensive plans for bringing major new products to market.
• Drives the product commercialization strategy and effort.
• Develops positioning strategies for new and existing products.
• Actively seeks out, validates, and defines new product concepts for development.
• Works collaboratively with R&D and surgeon designers to organize and execute productive product development meeting events.
• Develops in-depth clinical knowledge of areas of interest.
• Conducts market research and identifies and tracks market trends.
• Provides continuing product surveillance of established products to satisfy customer needs.
• Collaborates with a wide variety of functional areas such as R&D, Quality, Regulatory, Legal, Manufacturing, and Operations to develop and provide product definitions responsive to customer needs and market opportunities.
• Responsible for managing exhibits & tradeshows, advertising efforts, and working with graphics/ad firms to produce marketing-related collaterals for the business.
• Analyzes product line performance from both a quantitative and qualitative standpoint to determine which products should be discontinued.
• Develops short-term and long-range sales budgets for the product line and maintains ongoing awareness of performance to budget, taking corrective action as needed to ensure acceptable profitability.
• Seeks out, develops, and maintains strong corporate relationships with key physicians.
• Conducts product training for the field sales force.
• Supports planning and execution of medical education events as required to drive product adoption.

Requirements

• Bachelor's Degree in Marketing, Engineering, Science or Healthcare related industry.
• Eight (8) years experience in Medical Device Product Management.