Senior Product Marketing Manager Asset Management

$125,000 - $150,000/Yr

SS&C Technologies - Quincy, MA

Full-time - Mid Level

Hybrid - Quincy, MA

10,001+ employees

Professional, Scientific, and Technical Services

About the position

The Senior Product Marketing Manager for Asset Management at SS&C is responsible for driving the marketing strategy and execution for the B2B Asset Management segment. This role involves understanding market dynamics, developing product positioning and messaging, and supporting product launches to enhance sales success. The position requires collaboration with various teams to ensure that marketing efforts align with customer needs and competitive insights.

Responsibilities

• Research and understand market, product, and competitive dynamics, and communicate findings to Sales, Product Management, and Marketing.
• Support content development initiatives, including guidance on content strategy and writing assets such as blogs, videos, and social posts.
• Document buyer and customer journeys for target segments and take action to improve marketing and sales efforts.
• Develop product positioning and messaging that resonates with target buyer personas.
• Understand the competitive landscape and communicate relevant information to the sales team.
• Develop a marketing plan for SS&C's products in conjunction with product marketing leadership.

Requirements

• Undergraduate degree in a relevant field.
• Five to seven years working in Asset Management ecosystems.
• At least 3 years' experience in product marketing.
• 2+ years in FinTech/B2B SaaS experience.
• Must have B2B experience.
• Exceptional written and verbal communication skills.
• Ability to convey complex concepts in simple terms.
• Empathy for customers and a passion for helping them.
• Self-starter personality and comfort with ambiguity.

Benefits

• 401k Matching Program
• Professional Development Reimbursement
• Flexible Personal/Vacation Time Off
• Sick Leave
• Paid Holidays
• Medical, Dental, Vision Insurance
• Employee Assistance Program
• Parental Leave
• Discounts on fitness clubs, travel, and more!