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Snowflake Computing - Bellevue, WA

posted 2 months ago

Full-time - Mid Level
Hybrid - Bellevue, WA
Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

The Senior Product Marketing Manager at Snowflake will lead the marketing efforts for Snowflake Horizon, a governance and discovery solution designed to enhance compliance, security, privacy, and access capabilities across data ecosystems. This role involves developing and executing go-to-market strategies, creating messaging and content, and collaborating with various teams to ensure successful product launches and campaigns. The position requires a strong focus on data-driven decision-making and customer engagement to effectively communicate Snowflake's value proposition.

Responsibilities

  • Build and execute a go-to-market strategy targeting CDO's, CISO's, data stewards, data governors, data engineers, analysts, and other personas.
  • Create messaging, content assets, and sales enablement materials for marketing and sales teams.
  • Execute and be accountable for the success of go-to-market campaigns requiring cross-functional collaboration.
  • Leverage data to identify opportunities, guide decisions, and measure performance of go-to-market activities.
  • Work directly with customers, partners, and sales to identify opportunities for improvement in go-to-market motions.
  • Communicate customer requirements and provide input to product management on product enhancements.

Requirements

  • 6+ years of experience in product marketing, ideally in data governance, database management, security, or privacy.
  • Exceptional written communication skills with the ability to synthesize complex information into clear presentations.
  • Demonstrated track record of building successful go-to-market programs and campaigns.
  • Cross-functional team management and organizational skills, with the ability to influence without authority.
  • Analytical mindset with the ability to interpret and summarize data into actionable insights.
  • Technically curious yet business-benefit oriented regarding emerging data technologies.
  • BS/BA, MBA preferred.

Benefits

  • Medical, dental, vision, life, and disability insurance
  • 401(k) retirement plan
  • Flexible spending & health savings account
  • At least 12 paid holidays
  • Paid time off
  • Parental leave
  • Employee assistance program
  • Other company benefits
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