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Senior Product Marketing Manager - Data & AI Governance
Snowflake Computing - San Mateo, CA
posted 3 months ago
About the position
The Senior Product Marketing Manager at Snowflake will lead the product marketing efforts for Snowflake Horizon, a governance and discovery solution. This role focuses on developing and executing go-to-market strategies, creating messaging and content, and collaborating with various teams to ensure successful product launches and campaigns. The position requires a strong understanding of data governance and the ability to communicate effectively with diverse stakeholders.
Responsibilities
- Build and execute a go-to-market strategy targeting CDO's, CISO's, data stewards, data governors, data engineers, analysts, and other personas.
- Create messaging, content assets, and sales enablement materials for marketing and sales teams.
- Execute and be accountable for the success of go-to-market campaigns requiring cross-functional collaboration.
- Leverage data to identify opportunities, guide decisions, and measure performance of go-to-market activities.
- Work directly with customers, partners, and sales to identify opportunities for improvement in go-to-market motions.
- Communicate customer requirements and provide input to product management on product enhancements.
Requirements
- 6+ years of experience in product marketing, ideally in data governance, database management, security, or privacy.
- Exceptional written communication skills with the ability to synthesize complex information into clear presentations.
- Demonstrated track record of building successful go-to-market programs and campaigns.
- Cross-functional team management and organizational skills, with the ability to influence without authority.
- Analytical mindset with the ability to interpret and summarize data into actionable insights.
- Technically curious yet business-benefit oriented on emerging data technologies.
- BS/BA, MBA preferred.
Benefits
- Medical, dental, vision, life, and disability insurance
- 401(k) retirement plan
- Flexible spending & health savings account
- At least 12 paid holidays
- Paid time off
- Parental leave
- Employee assistance program
- Other company benefits
