Senior Product Marketing Manager - Data & AI Governance

$147,000 - $204,700/Yr

Snowflake Computing - San Mateo, CA

Full-time - Senior

Hybrid - San Mateo, CA

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

The Senior Product Marketing Manager at Snowflake will lead the product marketing efforts for Snowflake Horizon, a governance and discovery solution. This role focuses on developing and executing go-to-market strategies, creating messaging and content, and collaborating with various teams to ensure successful product launches and campaigns. The position requires a strong understanding of data governance and the ability to communicate effectively with diverse stakeholders.

Responsibilities

• Build and execute a go-to-market strategy targeting CDO's, CISO's, data stewards, data governors, data engineers, analysts, and other personas.
• Create messaging, content assets, and sales enablement materials for marketing and sales teams.
• Execute and be accountable for the success of go-to-market campaigns requiring cross-functional collaboration.
• Leverage data to identify opportunities, guide decisions, and measure performance of go-to-market activities.
• Work directly with customers, partners, and sales to identify opportunities for improvement in go-to-market motions.
• Communicate customer requirements and provide input to product management on product enhancements.

Requirements

• 6+ years of experience in product marketing, ideally in data governance, database management, security, or privacy.
• Exceptional written communication skills with the ability to synthesize complex information into clear presentations.
• Demonstrated track record of building successful go-to-market programs and campaigns.
• Cross-functional team management and organizational skills, with the ability to influence without authority.
• Analytical mindset with the ability to interpret and summarize data into actionable insights.
• Technically curious yet business-benefit oriented on emerging data technologies.
• BS/BA, MBA preferred.

Benefits

• Medical, dental, vision, life, and disability insurance
• 401(k) retirement plan
• Flexible spending & health savings account
• At least 12 paid holidays
• Paid time off
• Parental leave
• Employee assistance program
• Other company benefits