Senior Product Marketing Manager #JR100620

Cradlepoint - Boise, ID

Full-time - Mid Level

Boise, ID

Computer and Electronic Product Manufacturing

About the position

As a Senior Product Marketing Manager at Cradlepoint, Inc., you will play a pivotal role in driving the sales strategy for our innovative products and services. This position is focused on selling to Small and Medium-sized companies through various channels, including telephone and internet, within a defined geographic territory. Your primary objective will be to grow our customer base and manage the entire sales cycle, from prospecting to closing deals. You will be part of a dynamic sales team that is committed to excellence and achieving sales targets. In this role, you will be responsible for achieving territory sales objectives by effectively selling our products and services to new customers. You will identify sales opportunities through lead generation, follow-up, networking, and building strong relationships with potential customers, carriers, and partners. Adopting the Ericsson Enterprise Wireless Solutions sales methodology, you will adhere to our established sales process, ensuring that you make informed recommendations that align our technology solutions with the business needs of prospective customers. Your responsibilities will include managing the sales process through qualification, needs analysis, product demonstrations, negotiation, and closing sales. You will be expected to develop and maintain a high level of knowledge about our products and services, as well as an understanding of the territory, marketplace, and competitive offerings. Establishing and maintaining a clean and healthy sales pipeline will be crucial, as will providing accurate and dependable sales forecasts on a quarterly basis. This position requires a proactive approach to sales and a commitment to achieving and exceeding assigned quotas.

Responsibilities

• Achieve territory sales objectives through sales of products and services to new customers
• Identify sales opportunities through lead generation, follow-up, networking, and building relationships with potential customers, carriers, and partners
• Adopt Ericsson Enterprise Wireless Solutions sales methodology and adhere to our sales process
• Make recommendations to prospective customers that align their business needs to our technology solutions and services
• Manage sales process through qualification, needs analysis, product demonstration, negotiation, and close
• Develop and maintain a high level of knowledge about our products and services
• Develop and maintain an understanding of the territory, marketplace, and competitive offerings
• Establish and maintain a clean and healthy pipeline
• Provide accurate and dependable forecasts on a quarterly basis

Requirements

• AA (Marketing/Business preferred) or equivalent experience
• Two (2+) years of experience in a sales role
• Documented success in achieving and exceeding assigned quotas
• Experience in presenting a sales demonstration to the client
• Consultative, solution-based sales methodology
• Strong written, verbal, and presentation skills

Nice-to-haves

• Successful B2B sales experience with a strong emphasis on acquiring new customers
• Experience selling to Directors and/or business owners
• Experience with networks and/or cellular carriers