Amazon.composted about 1 month ago
$128,600 - $212,600/Yr
Full-time • Mid Level
Seattle, WA
General Merchandise Retailers

About the position

The Seller Growth Team is a growing business-tech team, focused on accelerating the growth of Sellers by providing tools, insights and recommendations that enable them to make better and faster decisions at each step of their journey. Our Sellers are both small and large businesses, who rely on success in the Amazon marketplace for their livelihood, and who we treat as our Customers. As a Sr. Product Marketing Manager on the Seller Growth team, you will play a pivotal role in driving the marketing strategy for products that empower Amazon's third-party Sellers to grow their businesses successfully. You will own the development, execution, and measurement of high-impact marketing and sales initiatives for technical products to unlock product growth. You will be the single threaded owner in Seller Growth team for marquee marketing initiatives such as Amazon Accelerate, our annual selling partner conference.

Responsibilities

  • Develop, maintain and execute a scalable product marketing framework for our analytics and recommendations products
  • Collaborate with Product and technical teams to drive product-led growth initiatives, growing Seller traffic and engagement of our products
  • Identify and create compelling audience-focused sales and marketing collateral and playbooks to drive value-based conversations and campaigns
  • Be the single threaded owner for Seller Growth products at Amazon Accelerate, in collaboration with the central Accelerate planning team
  • Design, track, and report on traffic metrics that evaluate the effectiveness of marketing initiatives

Requirements

  • 6+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience leading go-to-market for consumer software or hardware product launches
  • Bachelor's degree in marketing, communications, business, or equivalent

Nice-to-haves

  • Knowledge of analytics tools and web traffic reporting
  • 5+ years of professional non-internship marketing experience

Benefits

  • Medical benefits
  • Financial benefits
  • Equity options
  • Sign-on payments

Job Keywords

Hard Skills
  • Amazon Marketplace
  • Marketing Communications
  • Marketing Effectiveness
  • Marketing Management
  • Tableau
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