Senior Product Marketing Manager

$130,000 - $185,000/Yr

Cyberark - Newton, MA

Full-time - Senior

Newton, MA

About the position

The Senior Product Marketing Manager for CyberArk's Cloud Security team will serve as a subject matter expert, focusing on the company's cloud security offerings. This role involves creating impactful messaging and positioning, driving sales enablement, and supporting product launch activities. The manager will collaborate with various teams to enhance product strategy and scale across public cloud marketplaces, contributing to CyberArk's leadership in Identity Security.

Responsibilities

• Create impactful and differentiated product positioning, messaging and trial experiences
• Lead go-to-market efforts for product launches including development of marketing, sales and demo material
• Support product-led selling efforts such as free trials
• Produce impactful sales enablement resources for sellers, sales engineers and partners
• Collaborate with demand generation, content marketing and thought leadership teams
• Serve as subject matter expert, developing and presenting collateral for CyberArk webinars, customer events and industry events
• Research and analyze industry and competitive trends to inform product strategy

Requirements

• 7+ years of professional experience in cybersecurity or B2B SaaS product marketing
• Passion for cybersecurity and software development
• Ability to communicate effectively verbally and in writing
• Ability to articulate / align technical features to customer needs
• Ability to work in a dynamic environment and solve problems with a positive attitude
• Proven ability to work cross-functionally with peers and senior leadership
• Confident presenter, on stage, video, webinars.

Nice-to-haves

• Experience marketing solutions to software architects, developers, site reliability engineers and/or data science teams
• Experience working in product-led selling motions
• Deep understanding of cloud computing and/or software development

Benefits

• Wide range of medical, dental, vision, financial, and other benefits