Senior Program Manager, Brand

$114,000 - $182,000/Yr

Broadcom - Richmond, CA

Full-time - Senior

Richmond, CA

Computer and Electronic Product Manufacturing

About the position

The Senior Program Manager, Brand Creative is responsible for managing the relationship between internal customers and the creative team, ensuring seamless collaboration and delivery of high-quality creative assets and campaigns. This role requires extensive experience in project management within a branding context, particularly in a B2B enterprise technology environment, and focuses on briefing, planning, managing, and executing brand programs.

Responsibilities

• Develop and implement comprehensive project plans, including timelines, resource allocation, and risk management.
• Lead and manage a portfolio of brand creative projects, balancing priorities and ensuring they are delivered on time, within budget, and to the highest quality standards.
• Monitor project progress, identify potential issues, and take proactive measures to address them.
• Facilitate effective communication and collaboration between team members, clients, and external vendors.
• Manage, optimize, and improve use of project management software to manage projects, resources, and reporting data.
• Serve as the primary point of contact for clients, building strong relationships and ensuring their satisfaction throughout the project lifecycle.
• Understand clients' business objectives and translate them into creative briefs and project requirements.
• Communicate teamwork and updates across the company and across channels.
• Support the development of creative approach and concepts that align with clients' business goals.
• Devise an approach to systematically collect client feedback, analyze results, and devise ways to optimize project management and processes to elevate satisfaction and team effectiveness.
• Analyze project performance data, report out metrics, and identify opportunities for improvement.
• Mentor and develop project team members, fostering a positive and collaborative work environment.
• Oversee the day-to-day operations of the video studio, including equipment maintenance, scheduling, and resource allocation.
• Manage and mentor a team of video production professionals, including videographers, editors, and audio engineers.
• Collaborate with stakeholders to develop and execute video content projects.
• Promote the team and studio video services and attract new internal clients.

Requirements

• Bachelor's degree in Marketing, Advertising, Business Administration, or a related field.
• Minimum of 12 years of experience in project management and/or account management, preferably in a brand creative agency or marketing environment.
• Demonstrated expertise working in the areas of branding, campaigns, and governance.
• Proven track record of successfully managing complex projects from inception to completion.
• Strong organizational skills and attention to detail.
• Excellent communication and interpersonal skills.
• Ability to work under pressure and meet tight deadlines.
• Proficiency in project management software (e.g. Workfront, Airtable, Asana, Trello, Basecamp).
• Experience working with creative teams (e.g., designers, copywriters) and understanding of creative processes.
• Highly motivated to build and deliver a high standard of customer service.

Benefits

• Medical, dental and vision plans
• 401(K) participation including company matching
• Employee Stock Purchase Program (ESPP)
• Employee Assistance Program (EAP)
• Company paid holidays
• Paid sick leave and vacation time
• Paid Family Leave and other leaves of absence