Senior Public Relations Specialist

The Vanguard Group - Malvern, PA

Full-time - Senior

Hybrid - Malvern, PA

Securities, Commodity Contracts, and Other Financial Investments and Related Activities

About the position

The Senior Public Relations Specialist at Vanguard serves as a senior spokesperson for the Personal Investor business, leading public relations strategies to promote and protect the company's image. This role involves counseling stakeholders, developing effective communication plans, and ensuring alignment with Vanguard's brand standards. The specialist will also act as a subject matter expert in public relations, driving the development of high-quality communications and fostering relationships with key influencers and executives.

Responsibilities

• Develop and lead public relations strategy for aligned area of focus.
• Partner with relevant stakeholders to establish priorities and execute PR plans.
• Translate enterprise and business strategies into messaging and content.
• Prioritize communications to maximize impact on target external audiences.
• Protect Vanguard's reputation through public relations communications across various channels.
• Coordinate governance activities with senior leadership.
• Drive the development of public relations agendas with high-quality communications material.
• Apply Vanguard's style and brand standards to ensure consistency.
• Develop and strengthen relationships with key influencers and executives.
• Ensure execution of all phases of the communications process, including conception, implementation, and measurement.
• Advise senior leaders on public relations strategies that meet current and future needs.
• Spearhead continuous improvements in public relations strategy and implementation.
• Measure and monitor public relations satisfaction and make recommendations based on feedback.
• Participate in special projects and perform other duties as assigned.

Requirements

• Minimum of eight years related work experience.
• At least three years of industry experience.
• Undergraduate degree or equivalent combination of training and experience.

Benefits

• Hybrid working model for enhanced flexibility and collaboration.