[ Kalman Kohen ] Digital Marketing - San Diego, CA

posted about 2 months ago

Full-time - Mid Level
Remote - San Diego, CA
Professional, Scientific, and Technical Services

About the position

The Senior SEO Analyst is responsible for developing and implementing effective SEO strategies to enhance the online visibility and search engine rankings of the company's digital assets. This role involves analyzing website performance, conducting keyword research, and collaborating with cross-functional teams to optimize content and improve user experience. The ideal candidate will have a strong analytical mindset and a passion for staying updated with the latest SEO trends and best practices.

Responsibilities

  • Develop and execute SEO strategies to improve organic search rankings.
  • Conduct keyword research and analysis to identify opportunities for content optimization.
  • Monitor and analyze website performance using SEO tools and analytics platforms.
  • Collaborate with content creators and web developers to implement SEO best practices.
  • Stay updated with the latest SEO trends, algorithm changes, and industry developments.
  • Prepare and present SEO performance reports to stakeholders.

Requirements

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3+ years of experience in SEO and digital marketing.
  • Proficiency in SEO tools such as Google Analytics, SEMrush, or Moz.
  • Strong analytical skills and experience with data analysis.
  • Excellent written and verbal communication skills.

Nice-to-haves

  • Experience with HTML, CSS, and JavaScript.
  • Familiarity with content management systems (CMS) like WordPress.
  • Knowledge of PPC and social media marketing.

Benefits

  • Health insurance
  • 401(k) plan
  • Flexible work hours
  • Professional development opportunities
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