Postman (Api Tools) - San Francisco, CA
posted 3 months ago
Postman is seeking a Senior SEO Manager to join its content team, which plays a crucial role in driving growth through organic search. The ideal candidate will be responsible for providing SEO guidance to content creators across the organization, ensuring that all content aligns with best practices and effectively reaches the target audience. This role involves monitoring and identifying technical SEO issues and opportunities, performing in-depth keyword research, and optimizing various SEO elements such as metadata, links, and content. The Senior SEO Manager will implement SEO strategies across multiple Postman digital properties and proactively review and strategize for SEO growth opportunities. In addition to these responsibilities, the Senior SEO Manager will work closely with partner teams to implement SEO tactics and strategies, define measurable goals, and set priorities for achieving those goals. Reporting on SEO performance and opportunities to partner teams and leadership is also a key aspect of this role, as is illustrating how SEO efforts drive business impact. Staying up-to-date with SEO trends, algorithm updates, and technology is essential, as is developing SEO best practice documentation to educate other functional areas within the organization. The successful candidate will have a strong background in SEO, with at least 5 years of experience encompassing content, technical, on-site, and off-site SEO. They will have experience building and leading SEO initiatives from scratch and possess an analytical mindset that enables data-driven decision-making. Collaboration with marketing, engineering, and product teams to implement SEO strategies is crucial, as is an understanding of how keyword research translates to user intent. The candidate should also be a proactive self-starter, capable of managing multiple deadlines and priorities, and possess strong writing and communication skills.