Cella - San Diego, CA

posted 4 days ago

Full-time - Manager
Remote - San Diego, CA
Administrative and Support Services

About the position

The Senior Staff Reg Segment Marketing Manager will develop and execute a regional strategy to enhance the adoption of the company's technology in the oncology testing market. This role is pivotal in shaping the future of cancer diagnostics and treatment, ensuring the success of the segment regionally.

Responsibilities

  • Decide on suitable strategies and objectives focusing on tumor diagnosis, classification, and therapy selection.
  • Develop and control activities, deadlines, and budgets.
  • Understand the competitive landscape, market drivers, and trends influencing adoption within this segment.
  • Assess program performance to maximize ROI and prepare reports for internal stakeholders.
  • Develop and maintain strong customer connections at various levels in private and academic organizations.
  • Engage collaboratively with international Key Opinion Leaders.
  • Support the development of business plans around new segment applications.
  • Demonstrate command of scientific and technical knowledge on all company solutions (Arrays and NGS).
  • Understand regulations in AMR.
  • Identify opportunities for the development of new commercial collateral and tools.
  • Maintain a collaborative and open working relationship with internal, cross-functional colleagues.
  • Represent the company professionally, ethically, and morally at all times.
  • Travel to external conferences and customer meetings (up to 25% of time).

Requirements

  • Minimum 9 years of experience in Life Sciences/Genomics or Clinical field, including 2+ years in Marketing.
  • Proven program management experience in the life science business.
  • Ability to network at all levels within customer organizations and in the broader marketplace.
  • Self-motivated and self-directed individual who enjoys a challenging, relatively unstructured, and dynamic work environment.
  • Demonstrated experience in successfully presenting complex concepts at all levels of an organization.
  • Experience in developing customer targets and product positioning and messaging across multiple regional markets.
  • Ability to objectively and critically analyze market and customer dynamics to uncover deep, meaningful insights.
  • Ability to influence people and diverse stakeholder groups within a global, matrixed organization.

Nice-to-haves

  • Advanced degree in a relevant field.

Benefits

  • Health insurance coverage.
  • 401K contribution.
  • Incentive and recognition program.
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