Senior Strategic Events Manager

$120,000 - $150,000/Yr

Forter - New York, NY

Full-time - Mid Level

Remote - New York, NY

251-500 employees

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

Events are critical to Forter's success. They create opportunities to strengthen relationships with our customers, connect those customers with like-minded prospects and drive pipeline. Forter has earned a reputation for ‘showing up' at industry events with compelling experiences on and outside the tradeshow floor. We are growing our Events team! We are seeking an individual that prides themselves on their creativity and accountability. This role will be responsible for the growth and development of Forter's IMPACT brand. Hosted annually in New York City, IMPACT brings together digital commerce leaders from across industries to exchange ideas. You will spearhead the planning and management of Forter's annual IMPACT conference while playing a key role in the development of our IMPACT community globally with executive and hosted events. You will report into the Sr. Director of Global Events, with a requirement to travel to various events in the United States.

Responsibilities

• Regularly update executive leadership on event strategies, progress, and outcomes.
• Act as the primary point of contact between the events team and senior management, facilitating clear and effective communication.
• Create and implement a comprehensive global strategy for the IMPACT brand that aligns with Forter's overall business objectives.
• Develop and maintain a multi-year roadmap for the IMPACT brand, including goals, key milestones, and performance metrics.
• Identify key markets and opportunities for expanding the IMPACT brand through targeted events and initiatives.
• Manage end-to-end event coordination of the annual IMPACT conference, including event messaging/marketing, contract negotiation, vendor relations, site selection, participant registration, on-site production, and post-event reporting.
• Project manage and work with internal teams (Field, Creative, Content, Product Marketing, Customer, Ops, Sales) to deliver a holistic event plan to ensure delivery against program KPIs.
• Build key relationships with the GTM teams by delivering (pre and post event) enablement materials and training to ensure we maximize investments.
• Develop and maintain event budgets, track expenses and manage complete financial reconciliation post-event.

Requirements

• 3-5 years of relevant work experience in events management.
• Creative mindset, good humor and positive, can-do attitude.
• Organized and possess exceptional communication skills.
• Proven experience in community building and engagement.
• Strong communication, writing, and editing skills with a customer service-oriented mindset.
• Demonstrated experience in measuring and improving the ROI of event marketing investments.
• Proven track record of working cross-functionally and collaboratively within a team and organization.
• Ability to prioritize and manage multiple projects simultaneously.
• Flexible and solution-oriented with excellent time management skills.
• A keen attention-to-detail.

Nice-to-haves

• Comfort with using tools including Asana, iCapture, Salesforce, and Hubspot.

Benefits

• Competitive salary
• Restricted Stock Units (RSUs)
• Matching 401K Plan
• Comprehensive and generous health insurance, including vision and dental coverage
• Home office allowance
• Generous PTO policy
• Half day Fridays
• Hybrid work model that combines in-office collaboration with remote work flexibility.