Senior UX Content Designer, Ads Privacy and Safety

About the position

As a UX writer, you are an advocate for Google design, shaping product experiences by creating useful, meaningful text that helps users complete tasks. You help set the vision for content and drive cohesive product narratives across multiple platforms and touch points. As a stellar writer, your portfolio of work demonstrates content that simplifies and beautifies the overall user experience. You work with people in a variety of UX design-related jobs including researchers, product managers, engineers, marketing and customer operations. Collaborating with each, you strive to establish cohesive language and a unified voice across products and platforms. You regularly use empathy, logic and data to inform content choices and recommendations that include the right words and sometimes complementary data and images. The UX team within Ads Privacy and Safety UX is a group of strategists, designers, content experts, and researchers working to infuse user-centricity into our regulatory response process. We anticipate, demonstrate, and document the impact of regulations on the ecosystem of users (consumers, advertisers, and publishers) and stakeholders, who they are, how they're connected, and the causal relationships between them in order to drive user-centric decision-making and optimal business, societal, and user outcomes. We work horizontally, collaborating with cross-functional teams across the Ads Product Areas and GAPP (Government Affairs Public Policy) so they can effectively advocate and solve for users. Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We’re made up of multiple teams, building Google’s Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.

Responsibilities

• Use writing and content design skills to create UI text that facilitates user navigation, as well on-boarding, promos, error messages, instructional materials, and other components of the end-to-end user experience.
• Drive goals for product language and content across a product or subject-matter domain, and ensure cohesive product narratives. Document your strategies with guidelines, and establish best practices and strategy principles.
• Manage projects from needs assessment to implementation, identify opportunities, establish priorities, secure resources, and manage stakeholders.
• Collaborate with designers, researchers, legal, marketing, product managers, and engineers. Influence and adapt to stakeholders and their feedback.
• Provide leadership, direction, and mentorship to junior UX writers and educate cross-functional partners on the role of UX writing and content strategy throughout the product development process.

Requirements

• Bachelor’s degree or equivalent practical experience.
• 6 years of experience in UX writing, content design, technical writing, writing, editorial, marketing, or related, as well as leading content strategy projects.
• Experience with UX-focused product writing and shaping content for multi-disciplinary projects.
• Experience working in trust and safety or related fields, such as privacy, security, healthcare, finance, policy or other regulated industries.
• Include a portfolio, website, or any other relevant link to your work in your resume (providing a viewable link or access instructions).

Nice-to-haves

• 5 years of experience interacting with executive leadership.
• 5 years of writing, editorial, marketing, or UX writing experience in an agency setting.
• 3 years of experience working in a complex, cross-functional technology organization.
• Experience developing information architecture for complex documentation sets or product suites, including localization and accessibility best practices.
• Knowledge of online technology and related products, including web and mobile UI and tools.
• Familiarity with user experience research principles and practices and how to use data to provide informed user insights.

Benefits

• The US base salary range for this full-time position is $138,000-$202,000 + bonus + equity + benefits.
• Salary ranges are determined by role, level, and location.
• Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.