About the position
As a Senior Vice President of Brand Marketing for an elite franchise in the National Football League, you will play a pivotal role in shaping the brand's identity and ensuring its alignment with the organization's strategic priorities. This position is not just about overseeing marketing efforts; it is about leading a team that encompasses Creative, Marketing, Community, and Broadcasting departments. Your leadership will be instrumental in delivering excellence and consistency in promoting the Titans' brand across various platforms, including digital and social channels, game day experiences, and in-market activations. You will be expected to understand the needs of your direct reports, developing creative solutions that align with the strategic vision of the organization. In this role, you will oversee multiple projects from inception to completion, ensuring that strategic plans, concepts, and deliverables are met with high standards. You will foster a culture of innovation and teamwork, creating an environment that encourages creativity and open communication. Building and maintaining strong relationships with community leaders will be essential, as you will represent the organization at various speaking engagements and media appearances, further solidifying the Titans' presence in the community. The ideal candidate will embody the values of Excellence, Leadership, Improvement, Teamwork, and Execution, and will be a catalyst for improvement within the organization. You will be expected to lead with vision, strategic thinking, and a results-oriented mindset, making decisive choices that align with both short-term goals and long-term objectives. Your ability to communicate effectively, adapt to changing environments, and demonstrate emotional intelligence will be crucial in building trust and respect among your team and stakeholders. Integrity, empowerment, and a drive for continuous learning will also be key traits that you will bring to this leadership role.
Responsibilities
- Provide executive leadership to the Titans' Creative, Marketing, Community and Broadcasting departments.
- Deliver excellence and consistency in the promotion of the Titans' brand across digital and social channels, game day experience, and in-market activations.
- Understand the needs of direct reports and develop creative solutions that maintain alignment with strategic priorities and vision.
- Oversee simultaneous projects from inception to completion, reviewing strategic plans, concepts, and deliverables.
- Develop and promote a culture of innovation and teamwork to foster a fearless, inventive, curious, and open environment.
- Develop and maintain strong relationships with community leaders.
- Represent the organization and support community partners through various speaking engagement and media appearances.
Requirements
- 10-15 years of leadership experience.
- Relevant experience in Brand Marketing.
- NFL, football or sports-related experience is preferred.
