Patersons Securities - Seattle, WA
posted about 2 months ago
Pioneer Square Labs (PSL) is seeking a Senior Visual Designer to join our dynamic team in Seattle. As a startup studio and early-stage venture capital fund, we focus on developing innovative software and service companies in the Pacific Northwest. In this role, you will leverage your expertise in branding, web, and packaging design to create compelling brand identities for new businesses alongside world-class founders. Your work will encompass a variety of design disciplines, including brand identity development, marketing collateral creation, and product design, all aimed at driving customer engagement and market adoption. In your capacity as a Senior Visual Designer, you will participate in ideation sessions for new company creation, collaborating closely with the PSL core team and spinout founders. Your responsibilities will include synthesizing customer feedback to inform design decisions, building test brands, and delivering creative advertising messaging that resonates with target audiences. You will also engage in early-stage brand workshops, creating mood boards and brand identity options that reflect the core values of each business. Your role will extend to developing marketing deliverables, such as brochure designs, marketing websites, and promotional materials. You will work with CEOs to visually communicate their companies' values and contribute to the PSL brand and social media presence. Additionally, you will participate in product design, conducting voice of customer interviews and iterating on concepts based on user research and market trends. Your ability to translate brand tenets into elegant user interface designs will be crucial in ensuring a consistent and intuitive experience across digital products.