SEO Analyst II

G5 - Richardson, TX

Full-time - Mid Level

Remote - Richardson, TX

Insurance Carriers and Related Activities

About the position

The SEO Analyst II is responsible for managing clients' digital touchpoints, focusing on website optimization, mobile presence, local listings, and reputation management. This client-facing role involves conducting performance audits, optimizing Google My Business accounts, and ensuring overall site health while effectively communicating analytics to clients.

Responsibilities

• Manage small and medium portfolio clients; monitor and evaluate website analytics and engage in client-facing interactions
• Perform ongoing keyword discovery, expansion and optimization
• Audit SEO Performance
• Follow G5 best practices for implementing SEO strategies, techniques and processes
• Responsible for Google My Business setup, verification, and ongoing optimization
• Respond to internal and external support tickets
• Perform SEO quarterly audits as-needed using tools such as Semrush, Screaming Frog, Google Search Console, Google Analytics 4 + internal reporting tool

Requirements

• 3-5 years of experience in SEO, digital marketing, website building and/or maintenance
• Bachelors in Communication, Computer Science, Marketing, Advertising
• Excellent communication skills with both internal colleagues and external clients
• Ability to lead client calls
• Ability to analyze search data via Marketing Analytics and make recommendations for website improvements
• Mid-level understanding of SEO and the search marketing environment
• Proficiency in SEO tools such as Semrush, Screaming Frog, Google Search Console, Google Analytics 4

Nice-to-haves

• Cross Collaboration
• Adaptability
• Product Offering - Market Analytics
• SalesForce
• Marketing Strategy
• Organization
• Attention to Detail
• Critical Thinking
• Data Analysis
• Customer Service
• Accountability
• Communication