SEO Content Specialist (TN7-18244502)

Creative Circle - Mount Laurel Township, NJ

Full-time - Entry Level

Mount Laurel Township, NJ

Administrative and Support Services

About the position

The SEO Content Specialist will be responsible for enhancing the online presence of a home health care service in New Jersey through effective SEO strategies and content management. This remote freelance position involves coordinating local office pages, managing content updates, and optimizing website performance to improve brand visibility and search engine rankings.

Responsibilities

• Coordinate local office pages including openings, closings, and relocations.
• Manage content updates and local office marketing intake requests.
• Work with listing vendors for office listings and manage duplicate listings or revalidations.
• Coordinate redirects when office information changes and communicate with the marketing team on SEO optimizations.
• Perform website maintenance and content updates as needed.
• Publish blogs and provide content recommendations for SEO and brand visibility.
• Track keywords and optimize post-launch website performance.
• Fix issues in Google Search Console, including 404 redirects and video indexing.
• Implement schema markup to enhance local search visibility.

Requirements

• Proficiency in keyword research and analysis for local SEO.
• Understanding of on-page SEO best practices including title tags, meta descriptions, and internal linking.
• Knowledge of local SEO algorithms and Google My Business optimization.
• Strong editing skills for proofreading and ensuring content clarity and brand voice adherence.
• Familiarity with Contentful for managing website content effectively.
• Understanding of website performance factors such as page speed and mobile-friendliness.
• Ability to analyze competitors' content strategies and market trends.
• Effective time management skills to handle multiple projects and deadlines.
• Strong collaboration skills to work with marketing and design teams.
• Ability to communicate ideas effectively to team members and stakeholders.

Nice-to-haves

• Experience with competitor analysis and market trend research.
• Familiarity with structured data and schema markup implementation.

Benefits

• Eligibility for Minimum Essential Coverage (MEC) medical plan.
• Dental, vision, and term life insurance package.
• Discount prescription program.
• Critical illness and accident insurance.
• Tele-behavioral health services.
• 401(k) plan with company match.
• Sick leave in accordance with state or city laws.
• Employee Stock Purchase Plan eligibility after a certain period of service.
• Paid holiday eligibility based on length of service.