SEO Copywriter & Social Media Specialist

$37,440 - $45,760/Yr

American Tax Service - Las Vegas, NV

Full-time - Entry Level

Las Vegas, NV

Professional, Scientific, and Technical Services

About the position

As an SEO Copywriter & Social Media Specialist at American Tax Service, you will be responsible for creating engaging content that enhances the company's online visibility and drives organic traffic. This role involves optimizing tax-related content for search engines, managing social media strategies, and producing multimedia voiceovers, all aimed at improving brand presence and audience engagement.

Responsibilities

• Conduct in-depth keyword research to identify relevant tax-related keywords and phrases.
• Collaborate with content creators to optimize tax-related articles and resources for search engines.
• Perform regular technical SEO audits to identify and address issues affecting search engine visibility.
• Develop and execute a strategic link-building plan to acquire high-quality backlinks.
• Collaborate with the content team to align content creation with SEO strategy.
• Monitor and analyze competitor websites to identify opportunities for improvement.
• Utilize tools like Google Analytics to track and analyze website traffic and keyword rankings.
• Stay current with tax laws and industry trends to ensure content accuracy.
• Develop clear and persuasive copy for various digital platforms.
• Plan, create, and schedule engaging content across social media channels.
• Research and create informative blog posts that align with audience interests.
• Provide professional voiceovers for multimedia content.
• Track and analyze key performance metrics related to content engagement.

Requirements

• Proven experience in copywriting, SEO, and social media management.
• Strong understanding of SEO best practices and keyword research.
• Exceptional writing and editing skills with attention to detail.
• Proficiency in content management systems like WordPress.
• Familiarity with social media scheduling tools such as Hootsuite or Buffer.
• Experience in voiceover work and audio editing tools is a plus.
• Bachelor's degree in marketing, communications, or a related field.
• Strong research skills to identify target audience and industry trends.

Nice-to-haves

• Knowledge of the tax industry is preferred.
• Experience with print advertising and copy editing.

Benefits

• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Retirement plan
• Tuition reimbursement
• Vision insurance