SEO Copywriter

Abstrakt Marketing Group - Saint Louis, MO

Full-time

Saint Louis, MO

Professional, Scientific, and Technical Services

About the position

As a digital content writer at Abstrakt Marketing Group, you will play a crucial role in driving client growth through the creation of professional, SEO-rich content. This position involves writing B2B content for various platforms, including web pages, blogs, and social media, while collaborating closely with the SEO content team lead and other team members. The primary goal is to produce engaging content that effectively communicates complex industry information and generates leads for clients.

Responsibilities

• Write monthly B2B content for client web pages, social media, and blogs
• Meet specified word counts while following The Abstrakt Style Guide and applying SEO best practices
• Upload client content to WordPress and Sendible each month
• Communicate closely with the copywriting team lead, account managers, and designers to adhere to project timelines
• Conduct research to find new information and maintain a clear brand voice for clients
• Consult with clients on monthly calls to discuss content strategy and fine-tune messaging
• Create original concepts while communicating with clients to meet expectations
• Use Google Docs and CRM tools to manage daily assignments and track client content
• Revise content based on client and internal feedback

Requirements

• Bachelor's degree in communications, journalism, English, marketing, or a related field
• Ability to work independently and with a team to meet deadlines
• Excellent writing skills with a focus on creativity and audience engagement
• Up-to-date knowledge of client communication and industry trends
• Demonstrate emotional intelligence and professional demeanor
• 1+ year of agency, writing, or marketing experience, including writing for the web
• Experience with web mark-up language, search engine optimization, and/or content strategy
• Familiarity with Salesforce, SEMrush, WordPress, and/or Sendible

Nice-to-haves

• Experience with web mark-up language
• Experience with search engine optimization
• Experience with content strategy
• Familiarity with Salesforce
• Familiarity with SEMrush
• Familiarity with WordPress
• Familiarity with Sendible