SEO Copywriter

Almo Fulfillment Services - Philadelphia, PA

Full-time - Mid Level

Philadelphia, PA

About the position

The SEO Copywriter will be responsible for creating and optimizing content for customer product detail pages, ensuring adherence to SEO best practices. This role involves researching products, competitors, and customer inquiries to inform copy creation, with a focus on improving organic rankings and visibility on e-commerce platforms. The SEO Copywriter will collaborate with marketing teams to understand consumer insights and develop effective copy that drives conversions.

Responsibilities

• Set and execute the SEO strategy for product categories.
• Research products, competitors, and customer inquiries to inform copy.
• Identify target keywords for each product category.
• Collaborate with Marketing Managers and Specialists to understand consumer insights and copy requirements.
• Create and maintain copy for product detail pages, including titles, bullets, descriptions, and marketing materials.
• Inject keywords and SEO strategies in responses to customer inquiries and reviews.
• Track organic rank of target keywords and implement optimization strategies.
• Analyze data from tests, campaigns, and website analytics to maximize ROI.
• Prepare regular SEO reports and present monthly findings.
• Manage the SEO tool tech stack.

Requirements

• Exceptional writing, research, and communication skills.
• 3-5 years of SEO experience in an e-commerce business.
• Familiarity with Amazon SEO and best practices.
• Deep understanding of consumer behavior in online shopping.
• Impeccable attention to detail with error-free writing samples.
• Ability to thrive in a fast-paced environment and adapt to change.