SEO Manager

$100,000 - $140,000/Yr

Tax Relief Helpers - Los Angeles, CA

Full-time - Senior

Los Angeles, CA

About the position

We are seeking a dynamic and experienced SEO Manager to lead and execute a comprehensive SEO strategy that drives growth and visibility for our brand. The ideal candidate will have specialized expertise in local SEO targeting, structured data implementation, external SEO planning, social media management, technical SEO, SERP optimization, funnel optimization, and content marketing for services. This role involves collaboration with cross-functional teams to enhance our online presence, improve organic search performance, and achieve business goals through strategic SEO initiatives.

Responsibilities

• Develop and implement localized SEO strategies to enhance visibility in specific regions.
• Lead the integration of structured data (Schema markup) to enhance search engine understanding of the site.
• Optimize for visibility across Search Engine Results Pages (SERPs), including featured snippets and knowledge panels.
• Oversee external SEO activities including link-building and digital PR to improve domain authority.
• Collaborate with the social media team to align content and promotional strategies with SEO goals.
• Lead technical SEO audits to identify issues related to site architecture and speed.
• Work with marketing and sales teams to create SEO strategies that optimize every stage of the conversion funnel.
• Lead the development and execution of content marketing strategies specifically tailored for service-based offerings.
• Collaborate with the marketing team to develop email and SMS campaigns that align with SEO and overall digital marketing strategies.
• Develop and execute a content strategy aligned with SEO goals, focusing on high-quality, keyword-optimized content.

Requirements

• Proven experience (5+ years) in SEO, with a track record of leadership and successful campaigns.
• Expertise in local SEO, SERP optimization, structured data, and external SEO strategies.
• Experience in content marketing for service-based businesses.
• Strong background in developing and optimizing email and text marketing campaigns.
• Solid understanding of technical SEO, social media integration, and content marketing.
• Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.
• Experience with web development principles (HTML, CSS, JavaScript) and content management systems (e.g., WordPress, Shopify).
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Excellent communication, project management, and leadership skills.
• Knowledge of the latest SEO trends, algorithm updates, and best practices.

Nice-to-haves

• Experience in managing large-scale SEO projects or teams.
• Familiarity with conversion rate optimization (CRO) and funnel marketing.
• Certifications in SEO or digital marketing are a plus.
• Bachelor's degree in Marketing or similar degree.

Benefits

• Competitive salary ranging from $100,000 to $140,000 per year.
• Full-time position with opportunities for professional growth and development.