SEO Specialist

$52,000 - $72,800/Yr

Grow Marketing - Eureka, MO

Part-time,Full-time - Entry Level

Eureka, MO

Professional, Scientific, and Technical Services

About the position

The SEO Specialist at GROW Marketing Agency is responsible for enhancing clients' online presence through effective SEO strategies. This role involves conducting keyword research, optimizing website content, and analyzing performance metrics to drive organic traffic and improve site conversions. The ideal candidate is passionate about digital marketing and committed to helping clients grow their sales and revenue through innovative SEO practices.

Responsibilities

• Conduct keyword research using GROW's chosen tools to uncover high volume low competition relevant terms, as well as emerging & regional trends.
• Analyze search volume, competition, and trends to identify opportunities for organic traffic growth.
• Optimize website content, meta tags, headings, and URLs to align with targeted keywords and improve overall on-page SEO.
• Uncover and display a site's current ranking as compared to relevant competitive properties across multiple keyword performance, and make suggestions for improvement.
• Stay updated on industry trends and algorithm changes to adapt SEO strategies accordingly.
• Monitor website traffic, conversions and search results.
• Optimize pages for desktop, tablet, and mobile use.
• Develop link-building strategies to increase domain authority.
• Research opportunities for paid search & display campaigns.
• Collaborate with cross-functional teams including content creators, web developers, and marketing strategists to ensure SEO best practices are implemented across all digital marketing efforts.

Requirements

• BS in Marketing, Computer Science, or similar.
• Proven experience as an SEO Analyst or similar client-facing role in a digital marketing agency.
• Strong analytical skills and the ability to derive actionable insights from data.
• Basic understanding of HTML.
• Experience with WIX websites preferred.
• Experience with multiple website builder tools.
• In-depth knowledge and experience with Google Analytics, Google Data Studio, Google Search Console, Google Tag Manager, Google My Business, Bing Webmaster Tools, SEM Rush, Moz, SpyFu, and other SEO tools is paramount.
• Excellent written, verbal, and analytical skills.
• Attention to detail and the ability to multitask and meet deadlines in a fast-paced environment.
• Certifications in Google Analytics, Google AdWords, or other relevant SEO certifications are a plus.
• A fantastic, can-do attitude and desire to wow customers!

Nice-to-haves

• Experience with multiple website builder tools.
• Certifications in Google Analytics, Google AdWords, or other relevant SEO certifications are a plus.

Benefits

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Health savings account
• Paid time off
• Vision insurance