SEO Specialist

$37,440 - $43,680/Yr

Green Acres Jewelry - Valley Stream, NY

Full-time - Entry Level

Valley Stream, NY

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The SEO Specialist at Green Acres Jewelry will be responsible for enhancing the company's online presence through effective search engine optimization strategies. This role involves optimizing website content, conducting keyword research, and analyzing website performance to drive organic traffic and improve search engine rankings. The position offers opportunities for growth within a modern office environment.

Responsibilities

• Take photos of inventory to add to website.
• Conduct keyword research and analysis to identify target keywords and optimize website content.
• Optimize website pages, including meta tags, headings, URLs, and content, for improved search engine visibility.
• Monitor and analyze website performance using tools such as Google Analytics and Google Search Console.
• Develop and implement SEO strategies to increase organic traffic and improve search engine rankings.
• Collaborate with content creators to ensure SEO best practices are followed in the creation of new content.
• Stay up-to-date with industry trends and changes in search engine algorithms to continuously improve SEO strategies.
• Perform regular website audits to identify areas for improvement and implement necessary changes.
• Monitor and report on key SEO metrics, such as keyword rankings, organic traffic, and conversion rates.

Requirements

• Proven experience as an SEO Specialist or similar role.
• In-depth knowledge of SEO best practices and industry trends.
• Familiarity with content management systems (CMS) and e-commerce platforms.
• Strong analytical skills with the ability to analyze data, draw insights, and make data-driven decisions.
• Proficiency in HTML5 and CSS.
• Experience with conversion optimization techniques.
• Familiarity with Google Search Console and other web analytics tools.
• Excellent communication skills, both written and verbal.
• Ability to work independently and collaboratively in a team environment.
• Knowledge with Shopify and Instagram shop integration.

Benefits

• Employee discount
• Flexible schedule