SMB Monetization Strategy and Analytics Associate

$98,000 - $160,000/Yr

Tiktok - New York, NY

Full-time - Mid Level

New York, NY

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

TikTok is the leading destination for short-form mobile video, and our mission is to inspire creativity and bring joy. The Global Monetization Strategy and Operation (MSO) organization at TikTok serves as a strategic partner to our sales team, focusing on driving sustainable business growth by balancing risk, revenue, cost, and experience across TikTok's monetization products and global markets. We are seeking a Monetization Strategy and Analytics Associate to join our team, particularly to oversee the LATAM market. This role requires a strong analytical aptitude and problem-solving skills, with a commitment to transforming TikTok into the most intuitive and accessible global platform for advertising. In this position, you will contribute to the bottom line by leading initiatives that foster revenue growth and operational scalability. You will design data-driven strategies that enhance the sales team's performance, utilizing your analytical skills and consultative approach to achieve measurable improvements in organizational effectiveness. You will collaborate with cross-functional teams to identify trends, generate insights, and proactively engineer solutions to optimize processes. Your role will also involve conducting in-depth business analysis to outline existing challenges and present feasible solutions, thereby enhancing business processes and service delivery. As part of your responsibilities, you will execute sales planning, forecasting, and goal-setting methodologies for a rapidly growing sales organization. You will drive sales enablement and efficiency initiatives focused on revenue growth and operational scalability, supporting the sales team in executing localized go-to-market strategies that expand the customer base and increase revenue. Additionally, you will document data flows, operating procedures, and policies, identify bottlenecks in the sales process, and proactively seek opportunities for improvement. Your support will extend to day-to-day operations, prioritizing requests, and resolving escalations in a timely manner, while working with other MSO members to address sales support issues and identify areas for improvement.

Responsibilities

• Collaborating with cross-functional teams to identify trends, generate insights, and proactively engineer solutions to optimize processes.
• Conducting in-depth business analysis to outline existing challenges and present feasible solutions, thereby enhancing business processes and service delivery.
• Executing sales planning, forecasting, and goal-setting methodologies for a fast-growing sales organization.
• Driving sales enablement and efficiency initiatives focused on revenue growth and operational scalability.
• Supporting the sales team in executing localized go-to-market strategies, culminating in an expanded customer base and increased revenue.
• Documenting data flows, operating procedures, and policies, identifying bottlenecks in the sales process, and proactively seeking opportunities for improvement.
• Supporting sales with day-to-day operations, prioritizing requests, and solving escalations in a timely manner.
• Working with other MSO members to resolve sales support issues and identify areas of improvement.

Requirements

• 3-5 years of experience in management consulting, operations, strategy or growth role within a fast-paced technology company.
• Bachelor's degree in business, operations or other relevant / quantitative disciplines from a leading university.
• Technical proficiency in SalesForce or similar type of CRM solutions, Tableau/Power BI or similar data visualization platforms.
• Advanced Excel, Powerpoint, and Google Suite skills.

Nice-to-haves

• Strong problem solving and analysis skills, ability to solve complex and diverse business problems (commercial, operational, organizational) and synthesize findings into narratives for leadership.
• Advanced analytical skills; ability to gather data and structure it in a meaningful way for analysis and modeling, create reports and influence decision making.
• Knowledge of SQL, Tableau or other analytical tools is a plus.
• Knowledge of the digital advertising landscape and/or KPIs for mobile ads is preferred.
• Is a self-starter and has the ability to work independently, multitask and adapt to changing priorities.
• A passion for TikTok.

Benefits

• 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents, and a Health Savings Account (HSA) with a company match.
• Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans.
• Flexible Spending Account (FSA) Options like Health Care, Limited Purpose and Dependent Care.
• 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year.
• 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.
• Mental and emotional health benefits through our EAP and Lyra.
• 401K company match, gym and cellphone service reimbursements.