Snowbird Ski And Summer Resort - Sandy, UT

posted about 1 month ago

Full-time - Senior
Remote - Sandy, UT
Accommodation

About the position

The Snowbird Communications & Social Media Manager is responsible for leading the external storytelling efforts of Snowbird Ski and Summer Resort. This role involves securing media coverage, managing social media content, and serving as the spokesperson for the resort. The ideal candidate will excel in strategic communications, media relations, and creative writing, while also supervising a team and contributing to the marketing division's goals.

Responsibilities

  • Serve and craft the voice of Snowbird.
  • Secure local, national and international media coverage through proactive public relations.
  • Develop annual press release and media pitch plan based on overall marketing plan.
  • Manage social media by creating content and responses aligned with Snowbird's voice.
  • Serve as spokesperson for resort including crisis communications.
  • Host and coordinate all aspects of media FAM trips.
  • Maintain and build new relationships within local community and the ski industry.
  • Write, edit and proof effective marketing and executive communications as needed.
  • Actively participate as a key leader in the Marketing Division.
  • Supervise the Communications Specialist, Snow Reporters and Historian.
  • Maintain a thorough understanding of AP Style writing.
  • Participate on the Play Forever Committee for sustainability initiatives.
  • Develop and track the annual budget.
  • Manage and coordinate commercial photoshoots.
  • Attend in- and out-of-state media functions.
  • Maintain on-call availability, including weekends and holidays.

Requirements

  • 5 years' experience in public relations, strategic communications, journalism or related field.
  • Bachelor's Degree in a related field is required.
  • 2 years of supervisory experience.
  • Must be able to ski or snowboard at an advanced/expert level.
  • Valid Driver's License with clean MVR.

Nice-to-haves

  • Ski or travel/tourism industry experience preferred.

Benefits

  • Health insurance
  • Dental insurance
  • Paid time off
  • Vision insurance
  • 401(k) matching
  • Flexible schedule
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